Critical Survey: Banzai International (BNZI) vs. Its Rivals

Banzai International (NASDAQ:BNZI) is one of 45 publicly-traded companies in the “ADVERTISING/MKTG SVCS” industry, but how does it compare to its competitors? We will compare Banzai International to similar businesses based on the strength of its profitability, earnings, dividends, institutional ownership, valuation, analyst recommendations and risk.

Risk and Volatility

Banzai International has a beta of -0.61, meaning that its share price is 161% less volatile than the S&P 500. Comparatively, Banzai International’s competitors have a beta of 2.37, meaning that their average share price is 137% more volatile than the S&P 500.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for Banzai International and its competitors, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Banzai International	1	0	1	0	2.00
Banzai International Competitors	428	1098	982	21	2.24

Banzai International currently has a consensus target price of $260.00, indicating a potential upside of 14,672.73%. As a group, “ADVERTISING/MKTG SVCS” companies have a potential upside of 52.62%. Given Banzai International’s higher possible upside, research analysts plainly believe Banzai International is more favorable than its competitors.

Insider and Institutional Ownership

96.8% of Banzai International shares are owned by institutional investors. Comparatively, 43.2% of shares of all “ADVERTISING/MKTG SVCS” companies are owned by institutional investors. 11.1% of Banzai International shares are owned by company insiders. Comparatively, 12.8% of shares of all “ADVERTISING/MKTG SVCS” companies are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Valuation and Earnings

This table compares Banzai International and its competitors gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Net Income	Price/Earnings Ratio
Banzai International	$9.02 million	-$31.51 million	-0.18
Banzai International Competitors	$2.09 billion	$125.38 million	-3.15

Banzai International’s competitors have higher revenue and earnings than Banzai International. Banzai International is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.

Profitability

This table compares Banzai International and its competitors’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Banzai International	-307.55%	N/A	-77.59%
Banzai International Competitors	-80.06%	-32.45%	-15.90%

Summary

Banzai International competitors beat Banzai International on 8 of the 13 factors compared.

About Banzai International

Banzai International, Inc., a marketing technology company, provides data-driven marketing and sales solutions for various businesses in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. Its products include Demio, a browser-based webinar platform with data and marketing features designed to help businesses engage with their audience through live events and on-demand, interactive video content; Boost, a software-as-a-service (SaaS) solution for social sharing by event registrants; and Reach, a SaaS and managed service to increase registration and attendance of marketing events. The company serves healthcare, financial services, e-commerce, technology, media, and other industries. Banzai International, Inc. was founded in 2015 and is based in Bainbridge Island, Washington.