AdStar (OTCMKTS:ADST) & Stran & Company, Inc. (NASDAQ:SWAG) Financial Analysis

AdStar (OTCMKTS:ADST) and Stran & Company, Inc. (NASDAQ:SWAG) are both business services companies, but which is the superior business? We will contrast the two businesses based on the strength of their dividends, earnings, profitability, institutional ownership, analyst recommendations, valuation and risk.

Insider and Institutional Ownership

56.4% of Stran & Company, Inc. shares are held by institutional investors. 22.6% of AdStar shares are held by company insiders. Comparatively, 49.6% of Stran & Company, Inc. shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Earnings & Valuation

This table compares AdStar and Stran & Company, Inc.”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
AdStar	N/A	N/A	N/A	N/A	N/A
Stran & Company, Inc.	$82.65 million	0.48	-$4.14 million	($0.09)	-24.22

AdStar has higher earnings, but lower revenue than Stran & Company, Inc..

Analyst Ratings

This is a breakdown of current recommendations and price targets for AdStar and Stran & Company, Inc., as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
AdStar	0	0	0	0	0.00
Stran & Company, Inc.	1	0	0	0	1.00

Given AdStar’s higher possible upside, analysts clearly believe AdStar is more favorable than Stran & Company, Inc..

Profitability

This table compares AdStar and Stran & Company, Inc.’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
AdStar	N/A	N/A	N/A
Stran & Company, Inc.	-1.38%	-5.05%	-2.88%

About AdStar

AdStar, Inc. engages in the provision of advertising technology services to publishers. It focuses on its application service provider. The company was founded by Leslie Bernhard and Eli Rousso in 1986 and is headquartered in Marina del Rey, CA.

About Stran & Company, Inc.

Stran & Co., Inc. engages in the provision of promotional marketing and branded merchandise services. It offers promotional product, custom manufacturing, custom packaging, warehousing, and program management. The company was founded by Andrew Shape and Andrew Stranberg in 1994 and is headquartered in Quincy, MA.