Hilltop Partners LLC Purchases 27,773 Shares of Netflix, Inc. $NFLX

Hilltop Partners LLC grew its position in Netflix, Inc. (NASDAQ:NFLX) by 1,402.7% in the fourth quarter, HoldingsChannel.com reports. The fund owned 29,753 shares of the Internet television network’s stock after buying an additional 27,773 shares during the quarter. Hilltop Partners LLC’s holdings in Netflix were worth $2,790,000 at the end of the most recent reporting period.

A number of other institutional investors also recently modified their holdings of NFLX. Brighton Jones LLC raised its stake in shares of Netflix by 5.0% in the fourth quarter. Brighton Jones LLC now owns 5,390 shares of the Internet television network’s stock valued at $4,804,000 after acquiring an additional 257 shares during the last quarter. Revolve Wealth Partners LLC raised its stake in shares of Netflix by 16.4% in the fourth quarter. Revolve Wealth Partners LLC now owns 1,023 shares of the Internet television network’s stock valued at $912,000 after acquiring an additional 144 shares during the last quarter. Sivia Capital Partners LLC raised its stake in shares of Netflix by 21.2% in the second quarter. Sivia Capital Partners LLC now owns 1,406 shares of the Internet television network’s stock valued at $1,883,000 after acquiring an additional 246 shares during the last quarter. Strategic Investment Advisors MI raised its stake in shares of Netflix by 18.9% in the second quarter. Strategic Investment Advisors MI now owns 774 shares of the Internet television network’s stock valued at $1,036,000 after acquiring an additional 123 shares during the last quarter. Finally, Schnieders Capital Management LLC. raised its stake in shares of Netflix by 12.1% in the second quarter. Schnieders Capital Management LLC. now owns 2,115 shares of the Internet television network’s stock valued at $2,832,000 after acquiring an additional 228 shares during the last quarter. Institutional investors own 80.93% of the company’s stock.

Trending Headlines about Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Multiple reports say Netflix’s ad business is gaining traction, with 2026 ad revenue projected near $3 billion as new formats, live events, and ad-tech tools expand monetization. Netflix’s Ad Business Expansion Continues: More Upside Ahead?
• Positive Sentiment: Netflix reportedly acquired Ben Affleck’s AI startup InterPositive, which could automate parts of filmmaking and lower production costs, supporting margins over time. Netflix Buys Affleck AI Startup InterPositive To Reshape Content Economics
• Positive Sentiment: Several commentary pieces argue Netflix is a buying opportunity, citing upside from ad-tier growth and improving free cash flow, with some analysts reiterating bullish ratings and higher price targets. 3 Reasons to Buy Netflix Stock in June
• Neutral Sentiment: Other articles highlight Netflix as a laggard versus entertainment peers, suggesting the stock may need execution to catch up rather than already reflecting a clear fundamental breakout. How Is Netflix’s Stock Performance Compared to Other Entertainment Stocks?
• Neutral Sentiment: Coverage linking Netflix to streaming perks and broader media/advertising themes is supportive but not a direct company-specific catalyst. Best credit cards with streaming perks for June 2026: Save on Netflix, Hulu, and more

Analyst Ratings Changes

A number of research analysts have recently issued reports on NFLX shares. The Goldman Sachs Group upgraded shares of Netflix from a “neutral” rating to a “buy” rating in a research note on Monday, April 13th. President Capital boosted their price objective on shares of Netflix from $133.00 to $134.00 and gave the stock a “buy” rating in a research report on Tuesday, March 31st. China Renaissance boosted their price objective on shares of Netflix from $90.00 to $100.00 and gave the stock a “hold” rating in a research report on Friday, April 17th. Daiwa Securities Group boosted their price objective on shares of Netflix from $97.00 to $102.00 and gave the stock an “outperform” rating in a research report on Thursday, April 23rd. Finally, Wedbush restated an “outperform” rating and issued a $118.00 price objective on shares of Netflix in a research report on Thursday, April 16th. Two equities research analysts have rated the stock with a Strong Buy rating, thirty-four have given a Buy rating and sixteen have assigned a Hold rating to the company. According to MarketBeat, Netflix presently has a consensus rating of “Moderate Buy” and an average price target of $114.82.

Insider Activity at Netflix

In other Netflix news, Director Reed Hastings sold 407,550 shares of the company’s stock in a transaction on Friday, May 1st. The shares were sold at an average price of $93.13, for a total transaction of $37,955,131.50. Following the completion of the sale, the director owned 3,940 shares in the company, valued at approximately $366,932.20. The trade was a 99.04% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider David A. Hyman sold 5,722 shares of the company’s stock in a transaction on Tuesday, May 5th. The shares were sold at an average price of $88.08, for a total transaction of $503,993.76. Following the sale, the insider owned 316,100 shares of the company’s stock, valued at $27,842,088. The trade was a 1.78% decrease in their position. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. In the last ninety days, insiders have sold 1,365,509 shares of company stock worth $129,675,743. 1.24% of the stock is owned by company insiders.

Netflix Price Performance

NFLX opened at $86.02 on Friday. The company has a fifty day moving average price of $93.12 and a two-hundred day moving average price of $93.26. The firm has a market capitalization of $362.21 billion, a PE ratio of 27.78, a P/E/G ratio of 1.10 and a beta of 1.55. Netflix, Inc. has a 52 week low of $75.01 and a 52 week high of $134.12. The company has a debt-to-equity ratio of 0.43, a quick ratio of 1.41 and a current ratio of 1.41.

Netflix (NASDAQ:NFLX) last issued its earnings results on Thursday, April 16th. The Internet television network reported $1.23 EPS for the quarter, beating the consensus estimate of $0.76 by $0.47. The company had revenue of $12.25 billion during the quarter, compared to analysts’ expectations of $12.17 billion. Netflix had a net margin of 28.52% and a return on equity of 40.92%. The business’s revenue for the quarter was up 16.2% compared to the same quarter last year. During the same quarter in the previous year, the company posted $6.61 EPS. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. As a group, analysts anticipate that Netflix, Inc. will post 3.6 earnings per share for the current year.

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.