Salesforce Inc. $CRM Shares Sold by Citizens Financial Group Inc. RI

Citizens Financial Group Inc. RI reduced its position in Salesforce Inc. (NYSE:CRM) by 13.5% in the 1st quarter, Holdings Channel reports. The fund owned 21,954 shares of the CRM provider’s stock after selling 3,439 shares during the period. Citizens Financial Group Inc. RI’s holdings in Salesforce were worth $4,098,000 at the end of the most recent quarter.

Other institutional investors also recently bought and sold shares of the company. Brighton Jones LLC boosted its stake in Salesforce by 13.7% in the 4th quarter. Brighton Jones LLC now owns 25,668 shares of the CRM provider’s stock worth $8,582,000 after buying an additional 3,102 shares during the last quarter. Revolve Wealth Partners LLC grew its holdings in Salesforce by 12.6% in the 4th quarter. Revolve Wealth Partners LLC now owns 1,827 shares of the CRM provider’s stock valued at $611,000 after buying an additional 205 shares during the period. Bison Wealth LLC increased its stake in shares of Salesforce by 9.0% during the 4th quarter. Bison Wealth LLC now owns 2,234 shares of the CRM provider’s stock valued at $747,000 after acquiring an additional 184 shares during the last quarter. Sivia Capital Partners LLC lifted its holdings in shares of Salesforce by 3.7% during the 2nd quarter. Sivia Capital Partners LLC now owns 2,958 shares of the CRM provider’s stock worth $807,000 after acquiring an additional 106 shares during the period. Finally, United Bank lifted its holdings in shares of Salesforce by 5.2% during the 2nd quarter. United Bank now owns 10,198 shares of the CRM provider’s stock worth $2,781,000 after acquiring an additional 500 shares during the period. 80.43% of the stock is currently owned by institutional investors and hedge funds.

Salesforce Price Performance

CRM opened at $163.34 on Monday. Salesforce Inc. has a 52-week low of $146.32 and a 52-week high of $274.00. The company has a 50 day moving average of $171.89 and a two-hundred day moving average of $194.02. The company has a market cap of $133.77 billion, a P/E ratio of 18.90, a P/E/G ratio of 0.88 and a beta of 1.18. The company has a quick ratio of 0.79, a current ratio of 0.79 and a debt-to-equity ratio of 1.15.

Salesforce (NYSE:CRM) last issued its earnings results on Wednesday, May 27th. The CRM provider reported $3.88 EPS for the quarter, beating analysts’ consensus estimates of $3.13 by $0.75. The business had revenue of $11.13 billion for the quarter, compared to the consensus estimate of $11.05 billion. Salesforce had a net margin of 18.73% and a return on equity of 18.72%. The business’s revenue for the quarter was up 13.3% compared to the same quarter last year. During the same quarter last year, the firm posted $2.58 EPS. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, analysts expect that Salesforce Inc. will post 10.29 earnings per share for the current year.

Salesforce announced that its board has initiated a share repurchase plan on Monday, March 16th that authorizes the company to repurchase $25.00 billion in shares. This repurchase authorization authorizes the CRM provider to buy up to 14.1% of its stock through open market purchases. Stock repurchase plans are typically an indication that the company’s board believes its shares are undervalued.

Salesforce Dividend Announcement

The business also recently disclosed a quarterly dividend, which was paid on Thursday, July 2nd. Shareholders of record on Thursday, June 11th were given a $0.44 dividend. The ex-dividend date of this dividend was Thursday, June 11th. This represents a $1.76 annualized dividend and a yield of 1.1%. Salesforce’s dividend payout ratio (DPR) is 20.37%.

Analyst Upgrades and Downgrades

CRM has been the subject of several research analyst reports. Piper Sandler lowered shares of Salesforce from an “overweight” rating to a “neutral” rating in a research report on Thursday, May 28th. Cantor Fitzgerald reissued an “overweight” rating and set a $250.00 price objective on shares of Salesforce in a research note on Thursday, May 28th. Roth Capital restated a “buy” rating and set a $325.00 price objective on shares of Salesforce in a report on Thursday, May 28th. Jefferies Financial Group raised Salesforce from a “buy” rating to a “buy” rating in a research report on Wednesday, July 1st. Finally, Daiwa Securities Group reduced their target price on Salesforce from $295.00 to $280.00 and set a “buy” rating on the stock in a report on Tuesday, June 2nd. One equities research analyst has rated the stock with a Strong Buy rating, twenty-seven have issued a Buy rating, fourteen have given a Hold rating and three have assigned a Sell rating to the company. According to MarketBeat.com, the stock has a consensus rating of “Moderate Buy” and a consensus target price of $254.42.

More Salesforce News

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce announced a $1 billion investment in Switzerland over five years to expand adoption of agentic AI, reinforcing its commitment to AI-led growth and potentially strengthening its international enterprise relationships.
• Positive Sentiment: A bullish deep-dive argued Salesforce is trading at a depressed valuation, with strong free-cash-flow generation and a large debt-funded buyback that reduced share count by more than 10%, signaling management confidence in the business.
• Neutral Sentiment: Salesforce also unveiled MCP-powered capabilities for Slackbot, which could improve product usefulness and customer engagement, but the market may need proof that these features translate into faster growth.
• Neutral Sentiment: Triveni Power Transmission’s partnership with Salesforce for customer engagement in manufacturing adds another example of industry adoption, though the near-term financial impact appears limited.
• Negative Sentiment: KeyBanc’s downgrade and slightly lower earnings forecast added to investor skepticism that Agentforce will become a major growth catalyst soon.
• Negative Sentiment: Several market commentaries highlighted that CRM has been a weak performer over the past year, and the recent pullback suggests investors remain cautious despite its lower valuation.

Salesforce Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.