Rocky Brands (RCKY) – Research Analysts’ Recent Ratings Changes

A number of research firms have changed their ratings and price targets for Rocky Brands (NASDAQ: RCKY):

• 8/9/2026 – Rocky Brands was upgraded by Wall Street Zen from “buy” to “strong-buy”.
• 8/6/2026 – Rocky Brands was upgraded by Weiss Ratings from “hold (c+)” to “buy (b-)”.
• 8/1/2026 – Rocky Brands was upgraded by Wall Street Zen from “hold” to “buy”.
• 7/29/2026 – Rocky Brands had its “neutral” rating reaffirmed by BTIG Research.
• 7/29/2026 – Rocky Brands had its price target raised by Robert W. Baird from $53.00 to $56.00. They now have an “outperform” rating on the stock.

Rocky Brands Increases Dividend

The company also recently disclosed a quarterly dividend, which was paid on Monday, June 15th. Stockholders of record on Monday, June 1st were given a dividend of $0.17 per share. This is an increase from Rocky Brands’s previous quarterly dividend of $0.15. The ex-dividend date of this dividend was Monday, June 1st. This represents a $0.68 annualized dividend and a dividend yield of 1.4%. Rocky Brands’s dividend payout ratio is presently 17.80%.

Insider Activity

In other Rocky Brands news, Director William L. Jordan sold 2,011 shares of the firm’s stock in a transaction on Friday, July 31st. The stock was sold at an average price of $48.48, for a total value of $97,493.28. Following the sale, the director directly owned 21,940 shares in the company, valued at $1,063,651.20. This trade represents a 8.40% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, Director G Courtney Haning sold 3,000 shares of Rocky Brands stock in a transaction dated Thursday, July 30th. The stock was sold at an average price of $49.06, for a total value of $147,180.00. Following the sale, the director directly owned 19,750 shares of the company’s stock, valued at $968,935. This trade represents a 13.19% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last three months, insiders have sold 15,483 shares of company stock worth $763,214. 7.60% of the stock is currently owned by company insiders.

Rocky Brands, Inc is a designer, manufacturer and marketer of premium footwear, apparel and accessories for a diverse range of end-users. The company serves outdoor enthusiasts, hardworking professionals and military personnel under a family of brands that includes Rocky, Georgia Boot, Durango and Xtratuf. Products span hunting and hiking boots, work and safety footwear, western and lifestyle boots, as well as performance socks and outerwear.

Rocky Brands operates multiple production and distribution facilities in North America, with its corporate headquarters located in Nelsonville, Ohio.