Cousins Properties (NYSE:CUZ – Get Free Report) and OUTFRONT Media (NYSE:OUT – Get Free Report) are both mid-cap finance companies, but which is the better business? We will contrast the two companies based on the strength of their profitability, valuation, analyst recommendations, risk, earnings, dividends and institutional ownership.
Profitability
This table compares Cousins Properties and OUTFRONT Media’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Cousins Properties | 6.51% | 1.27% | 0.70% |
| OUTFRONT Media | 6.86% | 21.56% | 2.40% |
Volatility & Risk
Cousins Properties has a beta of 1.36, indicating that its share price is 36% more volatile than the S&P 500. Comparatively, OUTFRONT Media has a beta of 1.82, indicating that its share price is 82% more volatile than the S&P 500.
Insider and Institutional Ownership
Valuation & Earnings
This table compares Cousins Properties and OUTFRONT Media”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Cousins Properties | $964.11 million | 4.49 | $45.96 million | $0.35 | 73.68 |
| OUTFRONT Media | $1.83 billion | 2.15 | $258.20 million | $0.68 | 34.60 |
OUTFRONT Media has higher revenue and earnings than Cousins Properties. OUTFRONT Media is trading at a lower price-to-earnings ratio than Cousins Properties, indicating that it is currently the more affordable of the two stocks.
Analyst Recommendations
This is a breakdown of recent ratings and recommmendations for Cousins Properties and OUTFRONT Media, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Cousins Properties | 0 | 6 | 6 | 0 | 2.50 |
| OUTFRONT Media | 0 | 1 | 6 | 0 | 2.86 |
Cousins Properties currently has a consensus target price of $31.64, suggesting a potential upside of 22.67%. OUTFRONT Media has a consensus target price of $22.00, suggesting a potential downside of 6.50%. Given Cousins Properties’ higher probable upside, analysts plainly believe Cousins Properties is more favorable than OUTFRONT Media.
Dividends
Cousins Properties pays an annual dividend of $1.28 per share and has a dividend yield of 5.0%. OUTFRONT Media pays an annual dividend of $1.20 per share and has a dividend yield of 5.1%. Cousins Properties pays out 365.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. OUTFRONT Media pays out 176.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. OUTFRONT Media is clearly the better dividend stock, given its higher yield and lower payout ratio.
Summary
OUTFRONT Media beats Cousins Properties on 10 of the 15 factors compared between the two stocks.
About Cousins Properties
Cousins Properties Incorporated ("Cousins") is a fully integrated, self-administered, and self-managed real estate investment trust (REIT). The Company, based in Atlanta and acting through its operating partnership, Cousins Properties LP, primarily invests in Class A office buildings located in high-growth Sun Belt markets. Founded in 1958, Cousins creates shareholder value through its extensive expertise in the development, acquisition, leasing, and management of high-quality real estate assets. The Company has a comprehensive strategy in place based on a simple platform, trophy assets, and opportunistic investments.
About OUTFRONT Media
OUTFRONT Media, Inc. leases advertising space on out-of-home advertising structures and sites. Its inventory consists of billboard displays, which are primarily located on the most heavily traveled highways & roadways, and transit advertising displays operated under exclusive multi-year contracts with municipalities in large cities across the U.S. and Canada. It operates through the U.S. Media and other segments. The U.S. Media segment includes U.S. Billboard and Transit. The company was founded in 1938 and is headquartered in New York, NY.
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