Momentum Wealth Planning LLC Purchases 10,014 Shares of Alphabet Inc. $GOOG

Momentum Wealth Planning LLC lifted its position in Alphabet Inc. (NASDAQ:GOOG) by 95.2% during the 4th quarter, according to the company in its most recent filing with the Securities and Exchange Commission (SEC). The firm owned 20,529 shares of the information services provider’s stock after acquiring an additional 10,014 shares during the period. Alphabet accounts for approximately 5.0% of Momentum Wealth Planning LLC’s investment portfolio, making the stock its 5th biggest holding. Momentum Wealth Planning LLC’s holdings in Alphabet were worth $6,442,000 at the end of the most recent reporting period.

Other hedge funds and other institutional investors also recently added to or reduced their stakes in the company. Imprint Wealth LLC acquired a new stake in Alphabet during the 3rd quarter worth about $31,000. Manning & Napier Advisors LLC acquired a new stake in Alphabet during the 3rd quarter worth about $32,000. Towne Trust Company N.A grew its position in Alphabet by 34.0% during the 4th quarter. Towne Trust Company N.A now owns 134 shares of the information services provider’s stock worth $42,000 after purchasing an additional 34 shares during the period. Tripletail Wealth Management LLC acquired a new stake in Alphabet during the 3rd quarter worth about $40,000. Finally, Creative Capital Management Investments LLC grew its position in Alphabet by 1,438.5% during the 4th quarter. Creative Capital Management Investments LLC now owns 200 shares of the information services provider’s stock worth $63,000 after purchasing an additional 187 shares during the period. 27.26% of the stock is owned by institutional investors and hedge funds.

Analyst Ratings Changes

Several equities research analysts have weighed in on the company. Wells Fargo & Company raised Alphabet from a “hold” rating to a “strong-buy” rating in a research report on Monday, February 23rd. Deutsche Bank Aktiengesellschaft reissued a “buy” rating and set a $370.00 target price on shares of Alphabet in a research note on Tuesday, January 20th. TD Cowen increased their target price on shares of Alphabet from $375.00 to $450.00 and gave the stock a “buy” rating in a research note on Thursday. DZ Bank raised shares of Alphabet to a “strong-buy” rating in a research note on Monday, February 16th. Finally, KeyCorp set a $370.00 target price on shares of Alphabet in a research note on Thursday, February 5th. Six research analysts have rated the stock with a Strong Buy rating, twenty-eight have assigned a Buy rating and three have assigned a Hold rating to the stock. According to data from MarketBeat.com, Alphabet has an average rating of “Buy” and a consensus price target of $362.73.

Insider Activity at Alphabet

In related news, CAO Amie Thuener O’toole sold 955 shares of the firm’s stock in a transaction dated Tuesday, March 3rd. The shares were sold at an average price of $298.00, for a total value of $284,590.00. Following the transaction, the chief accounting officer directly owned 9,918 shares of the company’s stock, valued at approximately $2,955,564. This trade represents a 8.78% decrease in their position. The sale was disclosed in a filing with the SEC, which can be accessed through the SEC website. Also, insider John Kent Walker sold 47,574 shares of the firm’s stock in a transaction dated Tuesday, February 17th. The shares were sold at an average price of $301.45, for a total transaction of $14,341,182.30. Following the completion of the transaction, the insider directly owned 13,227 shares in the company, valued at $3,987,279.15. This represents a 78.25% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last 90 days, insiders sold 191,986 shares of company stock valued at $59,159,207. 12.99% of the stock is owned by corporate insiders.

Trending Headlines about Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Record Q1 fundamentals — Alphabet beat estimates (EPS $5.11 vs. $2.64 consensus) and reported $109.9B revenue; Google Cloud grew ~63% to ~ $20B with a very large backlog, which underpins multi-year revenue visibility and explains the rally. Alphabet Q1 2026 Earnings Call Highlights
• Positive Sentiment: Wall Street is upgrading targets — multiple firms (JPMorgan, TD Cowen, Scotiabank, Raymond James, Piper Sandler and others) raised price targets and reiterated buys after the quarter, signaling analyst conviction that AI/cloud growth justifies higher valuation. Coverage: Recent price-target raises
• Positive Sentiment: Strategic wins and ecosystem advantages — articles argue Alphabet’s “compute” advantage (TPUs, datacenter scale, full?stack Gemini integrations) gives it a structural edge versus rivals and supports both ad/product monetization and enterprise AI demand. Compute is destiny. Google just proved it.
• Neutral Sentiment: Government and enterprise demand — the U.S. Pentagon and other large customers have agreements with leading AI providers including Google, validating long-term cloud/AI revenue channels but timing and contract sizes vary. This supports durable demand but is not an immediate revenue kicker. Pentagon reaches agreements with leading AI companies
• Negative Sentiment: CapEx intensity and cash flow tradeoff — management signaled very large AI-related capital spending (2026 capex ~ $185–190B and “significantly higher” expected in 2027). That funds growth but will pressure free cash flow and raises execution/ROI scrutiny. Alphabet ups 2026 capex to as much as $190 billion
• Negative Sentiment: Rising cost concerns and regulatory risks — commentary highlights the growing capital and operating cost of AI (potential margin/cashflow headwinds), and regulators in Europe are probing Google’s AI/search features — both are watch?items for investors. Google Stock Growth Collides With The Rising Cost Of AI Italy asks EU to investigate Google AI search tools

Alphabet Trading Up 0.3%

GOOG stock opened at $383.22 on Friday. The company’s 50-day simple moving average is $312.44 and its 200-day simple moving average is $307.77. The company has a quick ratio of 2.01, a current ratio of 1.92 and a debt-to-equity ratio of 0.16. Alphabet Inc. has a 52-week low of $149.49 and a 52-week high of $383.39. The firm has a market cap of $4.64 trillion, a P/E ratio of 29.23, a PEG ratio of 2.35 and a beta of 1.13.

Alphabet (NASDAQ:GOOG) last posted its earnings results on Wednesday, April 29th. The information services provider reported $5.11 earnings per share (EPS) for the quarter, topping the consensus estimate of $2.68 by $2.43. The business had revenue of $109.90 billion for the quarter, compared to analyst estimates of $106.96 billion. Alphabet had a net margin of 37.92% and a return on equity of 38.99%. The company’s revenue for the quarter was up 21.8% on a year-over-year basis. During the same period in the prior year, the company posted $2.81 EPS. As a group, equities analysts forecast that Alphabet Inc. will post 11.62 EPS for the current fiscal year.

Alphabet Increases Dividend

The business also recently declared a quarterly dividend, which will be paid on Monday, June 15th. Investors of record on Monday, June 8th will be paid a $0.22 dividend. The ex-dividend date of this dividend is Monday, June 8th. This represents a $0.88 dividend on an annualized basis and a yield of 0.2%. This is a boost from Alphabet’s previous quarterly dividend of $0.21. Alphabet’s dividend payout ratio is 6.71%.

Alphabet Profile

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.