Keudell Morrison Wealth Management Takes Position in Adobe Inc. $ADBE

Keudell Morrison Wealth Management bought a new position in shares of Adobe Inc. (NASDAQ:ADBE) in the 4th quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund bought 2,161 shares of the software company’s stock, valued at approximately $756,000.

Several other institutional investors have also recently added to or reduced their stakes in the business. Axxcess Wealth Management LLC lifted its stake in Adobe by 233.5% during the fourth quarter. Axxcess Wealth Management LLC now owns 7,338 shares of the software company’s stock worth $2,568,000 after purchasing an additional 5,138 shares during the last quarter. Cvfg LLC purchased a new stake in Adobe during the fourth quarter worth approximately $211,000. Addison Advisors LLC lifted its stake in Adobe by 108.1% during the fourth quarter. Addison Advisors LLC now owns 179 shares of the software company’s stock worth $63,000 after purchasing an additional 93 shares during the last quarter. Van Hulzen Asset Management LLC lifted its stake in Adobe by 6.1% during the fourth quarter. Van Hulzen Asset Management LLC now owns 14,615 shares of the software company’s stock worth $5,115,000 after purchasing an additional 837 shares during the last quarter. Finally, Plan A Wealth LLC lifted its stake in Adobe by 8.2% during the fourth quarter. Plan A Wealth LLC now owns 1,404 shares of the software company’s stock worth $491,000 after purchasing an additional 107 shares during the last quarter. Hedge funds and other institutional investors own 81.79% of the company’s stock.

Key Stories Impacting Adobe

Here are the key news stories impacting Adobe this week:

• Positive Sentiment: Several articles highlight Adobe’s push to defend its software moat with agentic AI, including deeper integration of Firefly tools into Google Gemini and AI editing features in Photoshop/Lightroom, which could support long-term competitiveness and revenue growth. How Adobe (ADBE) Is Using Agentic AI to Defend Its Software Moat
• Positive Sentiment: Some analysts and commentators argue the selloff has gone too far, with one piece citing a materially higher 12-month target and framing Adobe as a potential turnaround after a steep year-to-date decline. Adobe Price Prediction. A $417 Stock Now at $253 With AI Revenue Tripling. Here Is Our 12 Month Target
• Positive Sentiment: Michael Burry reportedly maintained a position in Adobe, which may be read as a vote of confidence from a prominent value investor. Adobe Inc. (ADBE): Michael Burry Maintains Position
• Neutral Sentiment: Coverage comparing Q1 results across design software stocks did not point to a new company-specific catalyst, but it kept Adobe in the spotlight versus peers. Design Software Stocks Q1 Results: Benchmarking Adobe (NASDAQ:ADBE)
• Neutral Sentiment: A lawsuit appeal over Adobe’s disclosures and the Figma situation keeps governance and legal questions alive, though the case was partially dismissed. Adobe Lawsuit Appeal Keeps Governance Questions And Value Debate Alive
• Negative Sentiment: Adobe was downgraded by DBS Bank from “moderate buy” to “hold,” which can weigh on sentiment and helps explain the stock’s weakness. Zacks downgrade coverage
• Negative Sentiment: Market commentary notes Adobe has been hit hard by broader software selloff and AI-disruption fears, with investors worried autonomous AI tools could pressure demand for creative software. How Adobe (ADBE) Is Using Agentic AI to Defend Its Software Moat

Insider Activity

In other news, CFO Daniel Durn sold 1,336 shares of the business’s stock in a transaction that occurred on Monday, April 20th. The stock was sold at an average price of $248.02, for a total value of $331,354.72. Following the transaction, the chief financial officer owned 42,833 shares of the company’s stock, valued at approximately $10,623,440.66. The trade was a 3.02% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Also, CAO Jillian Forusz sold 755 shares of the business’s stock in a transaction that occurred on Thursday, April 30th. The shares were sold at an average price of $246.25, for a total value of $185,918.75. Following the completion of the transaction, the chief accounting officer directly owned 3,521 shares in the company, valued at approximately $867,046.25. The trade was a 17.66% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last 90 days, insiders have sold 77,091 shares of company stock valued at $18,782,773. Company insiders own 0.20% of the company’s stock.

Analyst Ratings Changes

Several research firms recently weighed in on ADBE. Barclays cut Adobe from an “overweight” rating to an “equal weight” rating and decreased their target price for the stock from $335.00 to $275.00 in a research note on Friday, March 13th. TD Cowen cut their price target on Adobe from $400.00 to $325.00 and set a “hold” rating on the stock in a research report on Tuesday, March 10th. Royal Bank Of Canada cut their price target on Adobe from $400.00 to $350.00 and set an “outperform” rating on the stock in a research report on Friday, April 17th. Wall Street Zen lowered Adobe from a “buy” rating to a “hold” rating in a research report on Saturday, May 2nd. Finally, BMO Capital Markets cut their price target on Adobe from $375.00 to $285.00 and set a “market perform” rating on the stock in a research report on Friday, March 13th. One research analyst has rated the stock with a Strong Buy rating, nine have issued a Buy rating, seventeen have assigned a Hold rating and five have given a Sell rating to the stock. According to data from MarketBeat, the company has an average rating of “Hold” and a consensus target price of $338.15.

Adobe Trading Down 3.7%

NASDAQ:ADBE opened at $244.10 on Friday. The firm has a market cap of $98.67 billion, a P/E ratio of 14.22, a PEG ratio of 0.99 and a beta of 1.42. The company has a current ratio of 0.91, a quick ratio of 0.91 and a debt-to-equity ratio of 0.47. The stock’s 50 day simple moving average is $245.63 and its 200-day simple moving average is $287.76. Adobe Inc. has a 12-month low of $224.13 and a 12-month high of $421.48.

Adobe (NASDAQ:ADBE) last released its earnings results on Thursday, March 12th. The software company reported $6.06 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $5.87 by $0.19. The business had revenue of $6.40 billion for the quarter, compared to analyst estimates of $6.28 billion. Adobe had a return on equity of 64.48% and a net margin of 29.48%.The company’s revenue for the quarter was up 12.0% compared to the same quarter last year. During the same quarter in the previous year, the company posted $5.08 earnings per share. Adobe has set its FY 2026 guidance at 23.300-23.500 EPS and its Q2 2026 guidance at 5.800-5.850 EPS. Equities analysts anticipate that Adobe Inc. will post 19.14 EPS for the current year.

Adobe declared that its Board of Directors has authorized a share buyback program on Tuesday, April 21st that allows the company to buyback $25.00 billion in outstanding shares. This buyback authorization allows the software company to buy up to 24.9% of its shares through open market purchases. Shares buyback programs are typically a sign that the company’s board of directors believes its stock is undervalued.

About Adobe

Adobe Inc, founded in 1982 by John Warnock and Charles Geschke and headquartered in San Jose, California, is a global software company that develops tools and services for creative professionals, marketers and enterprises. Under the leadership of CEO Shantanu Narayen, who has led the company since 2007, Adobe has evolved from a provider of desktop publishing tools into a cloud-centric provider of digital media and digital experience solutions.

The company’s core offerings are organized around digital media and digital experience.