Harley-Davidson (NYSE:HOG) Stock Unloaded Rep. Jefferson Shreve

Representative Jefferson Shreve (R-Indiana) recently sold shares of Harley-Davidson, Inc. (NYSE:HOG). In a filing disclosed on May 08th, the Representative disclosed that they had sold between $15,001 and $50,000 in Harley-Davidson stock on April 7th. The trade occurred in the Representative’s “CRT – STANDARD UNIT TRUST” account.

Representative Jefferson Shreve also recently made the following trade(s):

• Purchased $50,001 – $100,000 in shares of Chipotle Mexican Grill (NYSE:CMG) on 4/17/2025.
• Purchased $50,001 – $100,000 in shares of Applied Materials (NASDAQ:AMAT) on 4/17/2025.
• Purchased $15,001 – $50,000 in shares of Caterpillar (NYSE:CAT) on 4/17/2025.
• Sold $15,001 – $50,000 in shares of Lululemon Athletica (NASDAQ:LULU) on 4/17/2025.
• Purchased $15,001 – $50,000 in shares of Western Digital (NASDAQ:WDC) on 4/17/2025.
• Sold $15,001 – $50,000 in shares of Zoetis (NYSE:ZTS) on 4/17/2025.
• Purchased $15,001 – $50,000 in shares of Stryker (NYSE:SYK) on 4/17/2025.
• Purchased $15,001 – $50,000 in shares of NextEra Energy (NYSE:NEE) on 4/17/2025.
• Purchased $15,001 – $50,000 in shares of CSX (NASDAQ:CSX) on 4/17/2025.
• Purchased $15,001 – $50,000 in shares of Ross Stores (NASDAQ:ROST) on 4/17/2025.

Harley-Davidson Stock Up 3.2%

Shares of HOG traded up $0.75 during mid-day trading on Monday, hitting $24.37. The company’s stock had a trading volume of 451,798 shares, compared to its average volume of 1,885,351. The firm has a market capitalization of $2.96 billion, a price-to-earnings ratio of 7.32, a PEG ratio of 0.38 and a beta of 1.30. The company’s 50-day moving average is $23.88 and its 200-day moving average is $27.86. The company has a current ratio of 1.40, a quick ratio of 1.19 and a debt-to-equity ratio of 1.41. Harley-Davidson, Inc. has a 52-week low of $20.45 and a 52-week high of $39.93.

Harley-Davidson (NYSE:HOG) last posted its quarterly earnings data on Thursday, May 1st. The company reported $1.07 EPS for the quarter, topping the consensus estimate of $0.80 by $0.27. Harley-Davidson had a net margin of 9.25% and a return on equity of 13.64%. The firm had revenue of $315.24 million during the quarter, compared to analyst estimates of $1.12 billion. During the same quarter in the previous year, the business posted $1.72 EPS. Harley-Davidson’s revenue was down 23.2% on a year-over-year basis. On average, equities research analysts forecast that Harley-Davidson, Inc. will post 3.44 EPS for the current fiscal year.

Harley-Davidson Increases Dividend

The firm also recently disclosed a quarterly dividend, which was paid on Friday, March 14th. Investors of record on Friday, February 28th were paid a $0.18 dividend. The ex-dividend date was Friday, February 28th. This is a positive change from Harley-Davidson’s previous quarterly dividend of $0.17. This represents a $0.72 dividend on an annualized basis and a yield of 2.96%. Harley-Davidson’s dividend payout ratio is 26.87%.

Insider Buying and Selling

In related news, insider Luke Christopher Mansfield sold 3,400 shares of the business’s stock in a transaction that occurred on Thursday, February 13th. The stock was sold at an average price of $25.96, for a total value of $88,264.00. Following the completion of the sale, the insider now directly owns 23,555 shares in the company, valued at approximately $611,487.80. The trade was a 12.61% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available through this link. Company insiders own 0.93% of the company’s stock.

Institutional Investors Weigh In On Harley-Davidson

Several institutional investors have recently bought and sold shares of the stock. New Age Alpha Advisors LLC lifted its holdings in shares of Harley-Davidson by 9.4% in the first quarter. New Age Alpha Advisors LLC now owns 103,966 shares of the company’s stock valued at $2,625,000 after buying an additional 8,923 shares during the period. XTX Topco Ltd purchased a new stake in Harley-Davidson during the first quarter valued at about $1,011,000. Assetmark Inc. boosted its holdings in shares of Harley-Davidson by 209.7% in the first quarter. Assetmark Inc. now owns 1,053 shares of the company’s stock worth $27,000 after buying an additional 713 shares during the period. Advisor OS LLC increased its position in shares of Harley-Davidson by 27.6% in the first quarter. Advisor OS LLC now owns 15,296 shares of the company’s stock worth $386,000 after acquiring an additional 3,308 shares in the last quarter. Finally, KLP Kapitalforvaltning AS raised its stake in Harley-Davidson by 35.6% during the 1st quarter. KLP Kapitalforvaltning AS now owns 33,900 shares of the company’s stock valued at $856,000 after purchasing an additional 8,900 shares during the period. Institutional investors and hedge funds own 85.10% of the company’s stock.

Analyst Upgrades and Downgrades

A number of equities research analysts have recently commented on HOG shares. UBS Group dropped their price objective on shares of Harley-Davidson from $35.00 to $28.00 and set a “neutral” rating on the stock in a research note on Thursday, February 20th. DA Davidson reiterated a “buy” rating and issued a $31.00 target price on shares of Harley-Davidson in a report on Wednesday, April 9th. Morgan Stanley decreased their price target on Harley-Davidson from $33.00 to $31.00 and set an “equal weight” rating on the stock in a research note on Thursday, February 6th. Robert W. Baird decreased their target price on Harley-Davidson from $32.00 to $26.00 and set a “neutral” rating for the company in a report on Friday, April 4th. Finally, Bank of America dropped their target price on Harley-Davidson from $40.00 to $35.00 and set a “buy” rating on the stock in a report on Thursday, January 30th. Six research analysts have rated the stock with a hold rating, one has issued a buy rating and one has assigned a strong buy rating to the company’s stock. Based on data from MarketBeat.com, Harley-Davidson has a consensus rating of “Hold” and an average price target of $29.83.

About Representative Shreve

Jefferson Shreve (Republican Party) is a member of the U.S. House, representing Indiana’s 6th Congressional District. He assumed office on January 3, 2025. His current term ends on January 3, 2027.

Shreve (Republican Party) is running for re-election to the U.S. House to represent Indiana’s 6th Congressional District. He declared candidacy for the 2026 election.

Email [email protected] to notify us of updates to this biography.
Jefferson Shreve earned a bachelor’s degree from Indiana University in 1989, a graduate degree from the University of London in 1998, and a graduate degree from Purdue University in 2003. Shreve’s career experience includes working as a real estate executive.

Shreve was elected 7th District Vice Chairman of the Indiana Republican State Committee on January 17, 2018, and was re-elected on March 6, 2021. In 2020, he was selected as a district-level delegate to the 2020 Republican National Convention.

Harley-Davidson Company Profile

Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.