Fairtree Asset Management Pty Ltd Acquires 3,460 Shares of Alphabet Inc. $GOOG

Fairtree Asset Management Pty Ltd raised its holdings in shares of Alphabet Inc. (NASDAQ:GOOG) by 10.8% in the second quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor owned 35,518 shares of the information services provider’s stock after buying an additional 3,460 shares during the quarter. Alphabet comprises about 4.8% of Fairtree Asset Management Pty Ltd’s portfolio, making the stock its 4th biggest holding. Fairtree Asset Management Pty Ltd’s holdings in Alphabet were worth $12,550,000 at the end of the most recent quarter.

Other large investors have also modified their holdings of the company. Nvest Wealth Strategies Inc. acquired a new position in Alphabet during the fourth quarter worth about $38,000. Lifetime Wealth Management P.C. acquired a new stake in Alphabet in the 4th quarter valued at about $38,000. Imprint Wealth LLC acquired a new stake in Alphabet in the 3rd quarter valued at about $31,000. Bard Associates Inc. purchased a new position in Alphabet in the 4th quarter worth approximately $41,000. Finally, Commonwealth Retirement Investments LLC purchased a new position in Alphabet in the 4th quarter worth approximately $45,000. Hedge funds and other institutional investors own 27.26% of the company’s stock.

Insider Activity at Alphabet

In other news, Director John L. Hennessy sold 1,050 shares of the business’s stock in a transaction that occurred on Monday, June 15th. The shares were sold at an average price of $368.63, for a total value of $387,061.50. Following the sale, the director directly owned 1,481 shares of the company’s stock, valued at approximately $545,941.03. The trade was a 41.49% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, CAO Marsida Saraci sold 449 shares of the company’s stock in a transaction that occurred on Wednesday, July 29th. The stock was sold at an average price of $333.20, for a total transaction of $149,606.80. Following the completion of the transaction, the chief accounting officer owned 27,386 shares in the company, valued at approximately $9,125,015.20. This represents a 1.61% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last ninety days, insiders sold 451,843 shares of company stock worth $12,343,852. 12.99% of the stock is owned by corporate insiders.

Alphabet Price Performance

GOOG stock opened at $337.71 on Friday. Alphabet Inc. has a 52-week low of $206.96 and a 52-week high of $404.47. The company has a quick ratio of 2.64, a current ratio of 2.72 and a debt-to-equity ratio of 0.16. The stock has a market cap of $4.13 trillion, a price-to-earnings ratio of 16.96, a price-to-earnings-growth ratio of 0.95 and a beta of 1.23. The business has a fifty day moving average of $348.28 and a two-hundred day moving average of $339.95.

Alphabet (NASDAQ:GOOG) last announced its quarterly earnings results on Thursday, July 23rd. The information services provider reported $9.11 EPS for the quarter, beating the consensus estimate of $2.87 by $6.24. The business had revenue of $119.80 billion for the quarter, compared to analyst estimates of $116.53 billion. Alphabet had a return on equity of 51.32% and a net margin of 54.77%.The company’s quarterly revenue was up 24.2% on a year-over-year basis. During the same quarter in the prior year, the company posted $2.31 EPS. As a group, research analysts anticipate that Alphabet Inc. will post 20.51 earnings per share for the current year.

Alphabet Announces Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Monday, September 14th. Investors of record on Monday, September 7th will be issued a $0.22 dividend. This represents a $0.88 annualized dividend and a yield of 0.3%. The ex-dividend date is Friday, September 4th. Alphabet’s payout ratio is 4.42%.

More Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Google employees are reportedly testing Gemini 3.8 Flash, suggesting a new model could launch soon and strengthen Alphabet’s competitive position in generative AI. The company also hired AI researcher Barret Zoph as a Google DeepMind research vice president. Google employees are already testing the next Gemini Flash AI model
• Positive Sentiment: Wolfe Research named Alphabet a top 2027 stock pick and set a $460 target, citing accelerating Google Cloud growth and expanding AI monetization opportunities. Analysts also highlighted strong advertising performance, including reported 14.4% second-quarter ad-revenue growth. Alphabet is a top 2027 stock pick
• Positive Sentiment: Google expanded AI Mode with tools to track flight prices and help users book hotels, potentially increasing commercial activity and supporting future search-related revenue. Google’s AI Mode can now track flight prices, help book hotels, and more
• Neutral Sentiment: Alphabet joined more than 100 technology companies in calling for coordinated defenses against rogue-AI cyber threats. The move may support responsible-AI efforts but also underscores growing scrutiny of the sector. Companies call for action to defend against rogue AI
• Negative Sentiment: The FTC is reportedly in the final stages of investigating whether YouTube violated consumer-protection laws by suspending users’ accounts and may prepare a lawsuit. Potential penalties, compliance costs and restrictions on YouTube’s policies are weighing on sentiment. US FTC probes YouTube over social media policies
• Negative Sentiment: Google agreed to pay approximately $353 million to settle a U.K. class-action lawsuit brought by app developers over fees, creating a direct financial charge and potentially raising concerns about additional platform-related claims. Google agrees to settle UK app developers’ lawsuit
• Negative Sentiment: Law firms including Pomerantz and Frank R. Cruz announced investigations into possible securities-law violations. These notices are typically investor-solicitation announcements rather than new findings, but they add to the negative legal-news flow. Pomerantz investor alert

Analyst Upgrades and Downgrades

Several research analysts have recently weighed in on GOOG shares. Scotiabank restated an “outperform” rating and set a $450.00 target price (up from $400.00) on shares of Alphabet in a report on Thursday, April 30th. Piper Sandler reiterated an “overweight” rating and set a $395.00 price objective (down from $445.00) on shares of Alphabet in a research report on Thursday, July 23rd. Wolfe Research reissued an “outperform” rating on shares of Alphabet in a research note on Thursday. Cantor Fitzgerald reissued an “overweight” rating and set a $420.00 price objective (down from $435.00) on shares of Alphabet in a research note on Thursday, July 23rd. Finally, KeyCorp set a $445.00 target price on Alphabet in a report on Friday, July 10th. Six investment analysts have rated the stock with a Strong Buy rating, thirty have given a Buy rating and four have issued a Hold rating to the stock. According to data from MarketBeat, Alphabet presently has a consensus rating of “Buy” and an average target price of $415.55.

Alphabet Company Profile

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.