Direct Digital Holdings, Inc. (NASDAQ:DRCT) President W Keith Smith Sells 15,874 Shares

Posted by Alphonse Anthony on Mar 18th, 2025

Direct Digital Holdings, Inc. (NASDAQ:DRCT – Get Free Report) President W Keith Smith sold 15,874 shares of the stock in a transaction on Friday, March 14th. The stock was sold at an average price of $0.77, for a total value of $12,222.98. Following the sale, the president now owns 96,164 shares in the company, valued at $74,046.28. The trade was a 14.17 % decrease in their position. The sale was disclosed in a legal filing with the SEC, which is accessible through the SEC website.

W Keith Smith also recently made the following trade(s):

On Wednesday, March 12th, W Keith Smith sold 14,881 shares of Direct Digital stock. The shares were sold at an average price of $0.83, for a total value of $12,351.23.

Direct Digital Stock Up 2.6 %

Shares of DRCT opened at $0.80 on Tuesday. Direct Digital Holdings, Inc. has a 12-month low of $0.51 and a 12-month high of $35.88. The firm has a market capitalization of $11.72 million, a PE ratio of -0.68 and a beta of 6.61. The stock’s fifty day simple moving average is $1.14 and its 200-day simple moving average is $1.78.

Hedge Funds Weigh In On Direct Digital

An institutional investor recently bought a new position in Direct Digital stock. Citadel Advisors LLC purchased a new stake in shares of Direct Digital Holdings, Inc. (NASDAQ:DRCT – Free Report) during the 4th quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission (SEC). The institutional investor purchased 44,202 shares of the company’s stock, valued at approximately $70,000. Citadel Advisors LLC owned 0.30% of Direct Digital as of its most recent SEC filing. Institutional investors own 4.02% of the company’s stock.

Direct Digital Company Profile

(Get Free Report)

Direct Digital Holdings, Inc operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem.