Critical Analysis: Coca-Cola Consolidated (NASDAQ:COKE) vs. Waterloo Brewing (OTCMKTS:BIBLF)

Waterloo Brewing (OTCMKTS:BIBLF) and Coca-Cola Consolidated (NASDAQ:COKE) are both consumer staples companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, dividends, profitability, earnings, analyst recommendations, risk and valuation.

Profitability

This table compares Waterloo Brewing and Coca-Cola Consolidated’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Waterloo Brewing	N/A	N/A	N/A
Coca-Cola Consolidated	7.15%	-1,041.59%	13.71%

Insider & Institutional Ownership

48.2% of Coca-Cola Consolidated shares are held by institutional investors. 0.0% of Coca-Cola Consolidated shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Analyst Recommendations

This is a summary of current recommendations and price targets for Waterloo Brewing and Coca-Cola Consolidated, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Waterloo Brewing	0	0	0	0	0.00
Coca-Cola Consolidated	0	0	1	0	3.00

Valuation & Earnings

This table compares Waterloo Brewing and Coca-Cola Consolidated”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Waterloo Brewing	N/A	N/A	N/A	N/A	N/A
Coca-Cola Consolidated	$7.69 billion	1.65	$570.58 million	$7.54	25.22

Coca-Cola Consolidated has higher revenue and earnings than Waterloo Brewing.

Summary

Coca-Cola Consolidated beats Waterloo Brewing on 7 of the 8 factors compared between the two stocks.

About Waterloo Brewing

Waterloo Brewing Ltd. engages in the production, sale, marketing and distribution of bottled, canned and draft premium beer under the Waterloo brand name and value beer under the Laker and Red Cap brand names. It also offers ready-to-drink alcoholic beverages under the Seagram trademark. The company was founded by James R. A. Brickman on February 20, 1984 and is headquartered in Kitchener, Canada.

About Coca-Cola Consolidated

Coca-Cola Consolidated, Inc., together with its subsidiaries, manufactures, markets, and distributes nonalcoholic beverages primarily products of The Coca-Cola Company in the United States. The company offers sparkling beverages; and still beverages, including energy products, as well as noncarbonated beverages comprising bottled water, ready to drink coffee and tea, enhanced water, juices, and sports drinks. It also sells its products to other Coca-Cola bottlers; and post-mix products that are dispensed through equipment, which mixes the fountain syrups with carbonated or still water enabling fountain retailers to sell finished products to consumers in cups or glasses. In addition, the company manufactures and distributes various other beverage brands that include Dr Pepper and Monster Energy. It sells and distributes its products directly to grocery stores, mass merchandise stores, club stores, convenience stores, and drug stores; and restaurants, schools, amusement parks, and recreational facilities, as well as through vending machine outlets. The company was formerly known as Coca-Cola Bottling Co. Consolidated and changed its name to Coca-Cola Consolidated, Inc. in January 2019. Coca-Cola Consolidated, Inc. was incorporated in 1980 and is headquartered in Charlotte, North Carolina.