comScore (NASDAQ:SCOR) Director David Kline Acquires 7,000 Shares

comScore, Inc. (NASDAQ:SCOR) Director David Kline bought 7,000 shares of the company’s stock in a transaction dated Thursday, August 20th. The stock was bought at an average cost of $5.29 per share, with a total value of $37,030.00. Following the completion of the acquisition, the director owned 7,000 shares in the company, valued at $37,030. This represents a ? increase in their position. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink.

comScore Price Performance

comScore stock opened at $4.85 on Tuesday. The business has a 50 day simple moving average of $6.98 and a 200 day simple moving average of $7.16. The company has a market capitalization of $73.62 million, a PE ratio of 1.18 and a beta of 1.10. comScore, Inc. has a one year low of $4.85 and a one year high of $10.18.

Hedge Funds Weigh In On comScore

Large investors have recently modified their holdings of the stock. Citadel Advisors LLC acquired a new stake in shares of comScore in the third quarter valued at approximately $96,000. Susquehanna International Group LLP lifted its position in comScore by 15.3% during the 3rd quarter. Susquehanna International Group LLP now owns 39,064 shares of the company’s stock valued at $341,000 after purchasing an additional 5,191 shares during the period. Beartown Capital Management LLC bought a new position in comScore in the fourth quarter valued at approximately $820,000. Westerly Capital Management LLC grew its holdings in comScore by 1.3% during the 2nd quarter. Westerly Capital Management LLC now owns 400,000 shares of the company’s stock worth $1,928,000 after acquiring an additional 5,000 shares during the period. Finally, Cerberus Capital Management L.P. increased its holdings in comScore by 2,997.5% in the fourth quarter. Cerberus Capital Management L.P. now owns 3,396,479 shares of the company’s stock valued at $22,077,000 after purchasing an additional 3,286,825 shares during the last quarter. 42.15% of the stock is currently owned by institutional investors and hedge funds.

Wall Street Analysts Forecast Growth

Separately, Weiss Ratings reaffirmed a “sell (d-)” rating on shares of comScore in a report on Wednesday, June 24th. One investment analyst has rated the stock with a Buy rating and one has given a Sell rating to the company. According to MarketBeat, the stock has an average rating of “Hold”.

About comScore

comScore, Inc is a global media measurement and analytics company that specializes in delivering insights into consumer behavior across digital, television and theatrical platforms. Founded in 1999 and headquartered in Reston, Virginia, comScore provides data-driven solutions designed to help media companies, advertisers and agencies understand audience engagement and optimize marketing strategies. The company’s analytics offerings enable clients to measure the reach and impact of online content, mobile applications, streaming video, and traditional broadcast media with a unified data view.

The company’s product suite includes Digital Analytix for website and app analytics, Media Metrix for audience measurement, Advertising Analytics for campaign performance tracking, Video Metrix for streaming and online video insights, and theatrical measurement services for box office analytics.