Citizens Jmp Reaffirms “Market Perform” Rating for Netflix (NASDAQ:NFLX)

Netflix (NASDAQ:NFLX)‘s stock had its “market perform” rating restated by research analysts at Citizens Jmp in a report issued on Wednesday,Benzinga reports.

NFLX has been the subject of several other reports. Deutsche Bank Aktiengesellschaft increased their price objective on Netflix from $98.00 to $100.00 and gave the company a “hold” rating in a research report on Tuesday. Bank of America cut their target price on shares of Netflix from $149.00 to $125.00 and set a “buy” rating for the company in a research note on Friday, March 6th. Royal Bank Of Canada reissued a “hold” rating on shares of Netflix in a report on Wednesday, January 21st. BMO Capital Markets dropped their price objective on shares of Netflix from $143.00 to $135.00 and set an “outperform” rating on the stock in a report on Wednesday, January 21st. Finally, Cfra raised shares of Netflix from a “hold” rating to a “buy” rating and set a $115.00 price objective for the company in a research report on Friday, March 6th. Two equities research analysts have rated the stock with a Strong Buy rating, thirty-six have given a Buy rating and twelve have issued a Hold rating to the company. According to data from MarketBeat, the company has an average rating of “Moderate Buy” and an average target price of $115.80.

Netflix Stock Down 0.9%

Netflix stock opened at $105.30 on Wednesday. The company has a debt-to-equity ratio of 0.51, a current ratio of 1.19 and a quick ratio of 1.19. Netflix has a fifty-two week low of $75.01 and a fifty-two week high of $134.12. The firm has a fifty day moving average price of $90.81 and a two-hundred day moving average price of $98.74. The firm has a market cap of $444.59 billion, a price-to-earnings ratio of 41.67, a P/E/G ratio of 1.56 and a beta of 1.67.

Netflix (NASDAQ:NFLX) last posted its quarterly earnings data on Tuesday, January 20th. The Internet television network reported $0.56 EPS for the quarter, topping analysts’ consensus estimates of $0.55 by $0.01. Netflix had a return on equity of 43.26% and a net margin of 24.30%.The business had revenue of $12.05 billion for the quarter, compared to analyst estimates of $11.97 billion. During the same period in the previous year, the company posted $0.43 earnings per share. The firm’s revenue for the quarter was up 17.6% on a year-over-year basis. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. As a group, analysts forecast that Netflix will post 24.58 earnings per share for the current year.

Insiders Place Their Bets

In other Netflix news, insider David A. Hyman sold 5,727 shares of Netflix stock in a transaction on Monday, February 9th. The stock was sold at an average price of $81.06, for a total transaction of $464,230.62. Following the completion of the transaction, the insider directly owned 316,100 shares of the company’s stock, valued at approximately $25,623,066. This trade represents a 1.78% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this link. Also, insider Cletus R. Willems sold 3,136 shares of the company’s stock in a transaction dated Tuesday, February 10th. The stock was sold at an average price of $82.67, for a total transaction of $259,253.12. The disclosure for this sale is available in the SEC filing. Insiders have sold 1,543,023 shares of company stock worth $141,145,842 over the last quarter. Corporate insiders own 1.37% of the company’s stock.

Hedge Funds Weigh In On Netflix

Institutional investors and hedge funds have recently added to or reduced their stakes in the company. Old North State Trust LLC raised its position in Netflix by 1,157.3% in the 4th quarter. Old North State Trust LLC now owns 14,082 shares of the Internet television network’s stock valued at $1,320,000 after purchasing an additional 12,962 shares during the last quarter. J. Derek Lewis & Associates Inc. bought a new position in shares of Netflix in the fourth quarter valued at about $826,000. Purpose Unlimited Inc. acquired a new position in Netflix during the 4th quarter worth about $6,230,000. Painted Porch Advisors LLC grew its holdings in Netflix by 902.1% during the 4th quarter. Painted Porch Advisors LLC now owns 4,810 shares of the Internet television network’s stock worth $451,000 after acquiring an additional 4,330 shares during the last quarter. Finally, Stance Capital LLC grew its holdings in Netflix by 1,213.7% during the 4th quarter. Stance Capital LLC now owns 14,858 shares of the Internet television network’s stock worth $1,393,000 after acquiring an additional 13,727 shares during the last quarter. 80.93% of the stock is currently owned by institutional investors and hedge funds.

Key Headlines Impacting Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Analyst upgrades and price-target raises signal renewed Wall Street conviction (Guggenheim “Buy”; Wedbush and Moffett Nathanson lifts cited). These boosts increase buy-side interest and support a higher valuation ahead of earnings. Guggenheim Buy Rating Wedbush Note
• Positive Sentiment: Ad business acceleration — analysts and reports expect ad revenue to approach ~$3B and KeyBanc says the ad tier is scaling faster than anticipated. Strong ad growth helps margin expansion and reduces reliance on expensive content M&A. Ad Revenue Engine
• Positive Sentiment: Unusually large call-option activity (907,508 calls) indicates bullish positioning by traders expecting a favorable earnings print or positive near-term momentum. (Market options flow reported 4/14.)
• Neutral Sentiment: Q1 earnings are the immediate catalyst: consensus expects ~$0.79 EPS and ~$12.18B revenue. A beat on ad revenue or subscriber/ARPU metrics would be bullish; any conservative guidance for content spend or ad growth could cap gains. Earnings Preview
• Neutral Sentiment: Rival consolidation is in flux: Warner Bros.-Paramount Skydance’s proposed tie-up faces creative and regulatory pushback. That uncertainty creates both risk (stronger combined competitors if the deal clears) and opportunity (talent or content shifting to Netflix if the merger falters). WBD Merger Story
• Negative Sentiment: Strategic setback — Netflix’s failed bid for Warner Bros. means it won’t quickly add big legacy franchises, and a successful WBD-Paramount tie-up would create a larger, more formidable competitor. Investors are watching whether management pivots spending to content and ads efficiently or faces higher competitive pressure. Reuters: Refocus After Failed Bid

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.