Brokerages Set NIKE, Inc. (NYSE:NKE) Price Target at $75.13

NIKE, Inc. (NYSE:NKE) has earned a consensus recommendation of “Moderate Buy” from the thirty-seven brokerages that are covering the stock, MarketBeat reports. One analyst has rated the stock with a sell recommendation, twelve have given a hold recommendation, twenty-two have issued a buy recommendation and two have issued a strong buy recommendation on the company. The average 12 month price objective among brokerages that have updated their coverage on the stock in the last year is $74.6452.

A number of brokerages have weighed in on NKE. KeyCorp lowered their price objective on NIKE from $90.00 to $75.00 and set an “overweight” rating for the company in a research note on Thursday. Telsey Advisory Group reduced their target price on NIKE from $75.00 to $72.00 and set a “market perform” rating for the company in a research note on Friday, December 19th. Guggenheim reissued a “buy” rating on shares of NIKE in a research report on Wednesday, December 31st. Sanford C. Bernstein restated a “buy” rating and issued a $85.00 price target on shares of NIKE in a research note on Tuesday, January 6th. Finally, Jefferies Financial Group reiterated a “buy” rating and set a $110.00 price objective on shares of NIKE in a research note on Monday, January 12th.

Insiders Place Their Bets

In other news, Director Jorgen Vig Knudstorp purchased 16,150 shares of the firm’s stock in a transaction that occurred on Friday, November 7th. The stock was acquired at an average cost of $62.09 per share, for a total transaction of $1,002,753.50. Following the completion of the purchase, the director owned 21,388 shares of the company’s stock, valued at approximately $1,327,980.92. This trade represents a 308.32% increase in their ownership of the stock. The purchase was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Chairman Mark G. Parker sold 86,078 shares of the company’s stock in a transaction that occurred on Friday, November 14th. The shares were sold at an average price of $64.80, for a total value of $5,577,854.40. Following the sale, the chairman owned 647,615 shares in the company, valued at $41,965,452. The trade was a 11.73% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. In the last ninety days, insiders acquired 91,229 shares of company stock valued at $5,452,640. 0.80% of the stock is owned by company insiders.

Hedge Funds Weigh In On NIKE

Hedge funds have recently added to or reduced their stakes in the business. Vanguard Group Inc. boosted its holdings in shares of NIKE by 1.3% in the 3rd quarter. Vanguard Group Inc. now owns 115,291,199 shares of the footwear maker’s stock valued at $8,039,255,000 after buying an additional 1,467,414 shares during the period. State Street Corp lifted its holdings in NIKE by 2.8% in the second quarter. State Street Corp now owns 59,154,159 shares of the footwear maker’s stock worth $4,225,441,000 after acquiring an additional 1,590,603 shares during the last quarter. Capital World Investors boosted its stake in NIKE by 0.7% in the third quarter. Capital World Investors now owns 42,239,013 shares of the footwear maker’s stock valued at $2,945,326,000 after acquiring an additional 286,615 shares during the period. Invesco Ltd. grew its holdings in shares of NIKE by 3.3% during the third quarter. Invesco Ltd. now owns 12,561,334 shares of the footwear maker’s stock valued at $875,902,000 after purchasing an additional 404,136 shares during the last quarter. Finally, Jennison Associates LLC grew its holdings in shares of NIKE by 42.3% during the third quarter. Jennison Associates LLC now owns 11,838,528 shares of the footwear maker’s stock valued at $825,501,000 after purchasing an additional 3,518,666 shares during the last quarter. Institutional investors and hedge funds own 64.25% of the company’s stock.

NIKE Trading Down 0.7%

NKE opened at $64.97 on Monday. The firm’s 50 day moving average is $63.91 and its 200-day moving average is $69.06. NIKE has a 52-week low of $52.28 and a 52-week high of $82.44. The company has a quick ratio of 1.40, a current ratio of 2.06 and a debt-to-equity ratio of 0.50. The firm has a market capitalization of $96.19 billion, a P/E ratio of 38.22, a P/E/G ratio of 3.38 and a beta of 1.28.

NIKE (NYSE:NKE) last released its quarterly earnings results on Thursday, December 18th. The footwear maker reported $0.53 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.37 by $0.16. The firm had revenue of $12.43 billion for the quarter, compared to the consensus estimate of $12.19 billion. NIKE had a net margin of 5.43% and a return on equity of 18.43%. The firm’s quarterly revenue was up .6% on a year-over-year basis. During the same quarter in the previous year, the firm posted $0.78 EPS. Analysts expect that NIKE will post 2.05 EPS for the current fiscal year.

NIKE Increases Dividend

The business also recently announced a quarterly dividend, which was paid on Friday, January 2nd. Stockholders of record on Monday, December 1st were paid a $0.41 dividend. This is a boost from NIKE’s previous quarterly dividend of $0.40. The ex-dividend date was Monday, December 1st. This represents a $1.64 dividend on an annualized basis and a dividend yield of 2.5%. NIKE’s dividend payout ratio (DPR) is currently 96.47%.

Trending Headlines about NIKE

Here are the key news stories impacting NIKE this week:

• Positive Sentiment: Investors are revising expectations for NIKE’s strategic turnaround after coverage describing the company’s “Win Now” overhaul — management actions (store, inventory and go?to?market changes) are being framed as improving growth and margin visibility. This story supports a constructive view on execution improving near?term results. How Nike’s “Win Now” Overhaul At NIKE (NKE) Has Changed Its Investment Story
• Positive Sentiment: Distribution expansion: DoorDash’s partnership to sell footwear/apparel through ~1,000 Hibbett stores increases Nike’s omnichannel reach and could boost sales convenience and liquidate slow inventory — a tangible channel tailwind if adoption scales. DoorDash Taps 1,000 Hibbett Stores In Push For Instant Retail
• Neutral Sentiment: KeyCorp lowered its price target (from $90 to $75) but kept an overweight rating — that reduces upside expectations versus prior targets but still signals analyst confidence in mid?term recovery; this is a mixed catalyst for the stock. Nike price target lowered by KeyCorp
• Neutral Sentiment: Analyst roundups and valuation pieces note NIKE’s premium multiple and recent trading volatility — helpful context for investors but not an immediate directional catalyst. Analysts Offer Insights on Consumer Cyclical Companies: Nike (NKE)
• Neutral Sentiment: Personal?finance pieces showing how large a position you’d need for a target dividend (and Dogs of the Dow lists) raise investor interest in yield but don’t change NIKE’s payout profile materially. These stories can attract income?seeking flow but are not fundamental drivers. How much to invest in Nike stock for $1,000 in annual dividends (2026)
• Neutral Sentiment: Valuation/coverage articles highlighting recent choppiness and a valuation premium may weigh on sentiment if results don’t accelerate, but they largely restate current market positioning. Evaluating Nike (NKE) Shares As Recent Trading Choppiness Highlights Valuation Premium
• Negative Sentiment: Bearish analysis warns NIKE has “too little room for error” — high expectations and a premium multiple mean small execution misses could pressure earnings and the stock. This type of critique can amplify selling if subsequent guidance disappoints. Nike: Too Little Room For Error
• Negative Sentiment: Opinion pieces questioning whether NIKE will regain its former outperformance highlight multi?year investor losses and structural concerns, which may keep sentiment cautious and limit a sustained rally until clearer evidence of durable growth appears. Will Nike Stock Ever Be a Winner Again?

About NIKE

Nike, Inc (NYSE: NKE) is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.

The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).