Berenberg Bank Issues Positive Forecast for WPP (LON:WPP) Stock Price

WPP (LON:WPP) had its target price hoisted by stock analysts at Berenberg Bank from GBX 470 to GBX 480 in a research report issued on Friday, Digital Look reports. The brokerage presently has a “buy” rating on the stock. Berenberg Bank‘s target price points to a potential upside of 15.58% from the stock’s previous close.

A number of other analysts have also issued reports on WPP. JPMorgan Chase & Co. boosted their price target on shares of WPP from GBX 350 to GBX 390 and gave the stock a “neutral” rating in a research note on Friday, August 7th. Citigroup boosted their price target on shares of WPP from GBX 285 to GBX 430 and gave the company a “neutral” rating in a research report on Monday, August 10th. Finally, Deutsche Bank Aktiengesellschaft reaffirmed a “buy” rating and issued a GBX 425 target price on shares of WPP in a report on Friday, August 7th. Two analysts have rated the stock with a Buy rating and two have given a Hold rating to the company. According to data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and an average price target of GBX 431.25.

WPP Stock Up 2.6%

WPP stock opened at GBX 415.30 on Friday. The company has a current ratio of 0.87, a quick ratio of 0.89 and a debt-to-equity ratio of 276.02. The firm has a 50-day moving average of GBX 385.15 and a two-hundred day moving average of GBX 305.42. The company has a market cap of £4.48 billion, a price-to-earnings ratio of -18.62, a PEG ratio of 13.47 and a beta of 0.74. WPP has a 12 month low of GBX 218.50 and a 12 month high of GBX 420.

WPP (LON:WPP) last announced its quarterly earnings results on Friday, August 7th. The company reported GBX 1.80 earnings per share for the quarter. WPP had a negative net margin of 1.81% and a negative return on equity of 9.33%. As a group, analysts forecast that WPP will post 81.61 earnings per share for the current fiscal year.

WPP News Roundup

Here are the key news stories impacting WPP this week:

• Positive Sentiment: WPP reported third-quarter revenue of approximately £3.27 billion, with the rate of decline easing and WPP Media returning to growth. Management reiterated its fiscal 2026 guidance, supporting confidence that the Elevate28 turnaround plan is beginning to gain traction. WPP Q3 Revenue Edges Up; Confirms FY26 Outlook
• Positive Sentiment: Media growth is offsetting weakness in creative operations, while management is targeting a return to broader organic growth in 2027. The improving performance helped WPP outperform the wider market in the latest trading session. WPP Shows Signs of Stabilization as Q3 Revenue Decline Eases
• Positive Sentiment: WPP India returned to 2.9% growth in the third quarter, outperforming the broader Asia-Pacific market and providing evidence that regional execution is improving. WPP India Returns to 2.9% Growth
• Neutral Sentiment: CEO Cindy Rose is challenging “handshake” or pitchless agency deals, signaling a push for more disciplined commercial practices. The strategy could improve margins, but it may also affect client relationships and new-business volumes. WPP’s Cindy Rose Fights Back at Pitchless Deals
• Negative Sentiment: The holding company still recorded a 2.1% revenue decline, and creative remains WPP’s soft spot. Continued pressure in parts of APAC and weaker creative demand could limit the pace of the recovery. WPP Media Returns to Growth in Q3

WPP Company Profile

WPP is the creative transformation company, using the power of creativity to build better futures for our people, planet, clients and communities.

We are a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent.