Aurora Investment Counsel Acquires New Position in Intuit Inc. $INTU

Aurora Investment Counsel bought a new position in Intuit Inc. (NASDAQ:INTU) in the first quarter, Holdings Channel reports. The firm bought 7,636 shares of the software maker’s stock, valued at approximately $3,302,000. Intuit accounts for approximately 1.8% of Aurora Investment Counsel’s investment portfolio, making the stock its 3rd largest position.

A number of other hedge funds have also bought and sold shares of the stock. Rakuten Investment Management Inc. boosted its position in Intuit by 522.3% in the fourth quarter. Rakuten Investment Management Inc. now owns 51,697 shares of the software maker’s stock valued at $34,852,000 after buying an additional 43,389 shares during the last quarter. Bank of New York Mellon Corp boosted its holdings in shares of Intuit by 20.3% in the 4th quarter. Bank of New York Mellon Corp now owns 2,791,212 shares of the software maker’s stock valued at $1,848,954,000 after acquiring an additional 471,451 shares during the last quarter. Vestcor Inc boosted its holdings in shares of Intuit by 79.1% in the 4th quarter. Vestcor Inc now owns 20,717 shares of the software maker’s stock valued at $13,723,000 after acquiring an additional 9,148 shares during the last quarter. Janney Montgomery Scott LLC increased its stake in shares of Intuit by 119.5% in the first quarter. Janney Montgomery Scott LLC now owns 86,618 shares of the software maker’s stock worth $37,452,000 after acquiring an additional 47,148 shares during the period. Finally, O Shaughnessy Asset Management LLC raised its holdings in shares of Intuit by 13.2% during the fourth quarter. O Shaughnessy Asset Management LLC now owns 59,974 shares of the software maker’s stock worth $39,728,000 after purchasing an additional 6,999 shares during the last quarter. Institutional investors and hedge funds own 83.66% of the company’s stock.

Analysts Set New Price Targets

INTU has been the topic of several recent research reports. Mizuho lowered their price target on shares of Intuit from $600.00 to $500.00 and set an “outperform” rating on the stock in a report on Tuesday, May 26th. Wall Street Zen downgraded Intuit from a “buy” rating to a “hold” rating in a research note on Saturday, May 2nd. Evercore dropped their target price on Intuit from $540.00 to $400.00 and set an “outperform” rating on the stock in a report on Thursday, May 21st. Piper Sandler initiated coverage on Intuit in a research report on Tuesday. They set an “underweight” rating and a $250.00 price target for the company. Finally, KeyCorp decreased their price target on Intuit from $520.00 to $450.00 and set an “overweight” rating for the company in a report on Thursday, May 21st. Twenty-two investment analysts have rated the stock with a Buy rating, seven have assigned a Hold rating and three have issued a Sell rating to the company’s stock. According to data from MarketBeat, the company has a consensus rating of “Moderate Buy” and an average price target of $490.39.

Insider Activity at Intuit

In other news, Director Vasant M. Prabhu purchased 1,250 shares of the stock in a transaction dated Friday, May 22nd. The shares were purchased at an average cost of $309.45 per share, with a total value of $386,812.50. Following the completion of the purchase, the director directly owned 1,250 shares of the company’s stock, valued at approximately $386,812.50. The trade was a ? increase in their position. The transaction was disclosed in a document filed with the SEC, which is available through this link. Also, Director Richard L. Dalzell sold 338 shares of the business’s stock in a transaction that occurred on Thursday, June 11th. The stock was sold at an average price of $279.86, for a total value of $94,592.68. Following the sale, the director owned 12,326 shares of the company’s stock, valued at $3,449,554.36. The trade was a 2.67% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last 90 days, insiders sold 1,239 shares of company stock worth $348,354. Company insiders own 2.49% of the company’s stock.

Key Intuit News

Here are the key news stories impacting Intuit this week:

• Positive Sentiment: Intuit is being viewed as a long-term AI beneficiary as it embeds AI across its platform to automate financial workflows, expand higher-value services, and support future growth. Intuit Reinvents Itself With AI: Should You Buy the Stock?
• Positive Sentiment: The company’s AI initiative could improve productivity and deepen customer usage, which may support margins and recurring revenue over time. Intuit Reinvents Itself With AI: Should You Buy the Stock?
• Neutral Sentiment: One analyst note referenced Intuit being upgraded to “strong sell,” but the item provides no detailed rationale and appears secondary to the broader legal-news flow. Intuit upgraded by Piper Sandler to strong sell
• Negative Sentiment: Multiple law firms announced or reminded investors about a pending securities class action against Intuit, with a lead-plaintiff deadline of September 8, 2026, creating a legal overhang for the stock. Bronstein, Gewirtz & Grossman LLC Urges Intuit Inc. Investors to Act
• Negative Sentiment: The lawsuit alleges securities fraud and investor harm related to the period when Intuit’s stock dropped after guidance changes, which may keep pressure on shares near term. Robbins Geller Rudman & Dowd LLP Announces that Intuit Inc. Investors with Substantial Losses Have Opportunity to Lead Class Action Lawsuit
• Negative Sentiment: Several additional firms filed or promoted similar class-action notices, reinforcing concerns that Intuit may face prolonged litigation and headline risk. Pomerantz Law Firm Announces the Filing of a Class Action Against Intuit Inc. and Certain Officers

Intuit Price Performance

Shares of NASDAQ INTU opened at $291.09 on Friday. The company has a debt-to-equity ratio of 0.26, a quick ratio of 1.45 and a current ratio of 1.45. The firm has a fifty day moving average of $303.20 and a 200 day moving average of $406.56. The firm has a market cap of $79.62 billion, a PE ratio of 17.63, a PEG ratio of 1.08 and a beta of 1.00. Intuit Inc. has a one year low of $252.84 and a one year high of $813.70.

Intuit (NASDAQ:INTU) last announced its earnings results on Wednesday, May 20th. The software maker reported $12.80 earnings per share (EPS) for the quarter, beating the consensus estimate of $12.57 by $0.23. The business had revenue of $8.56 billion for the quarter, compared to analyst estimates of $8.54 billion. Intuit had a net margin of 21.91% and a return on equity of 25.18%. The company’s revenue for the quarter was up 10.4% compared to the same quarter last year. During the same quarter last year, the business earned $11.65 earnings per share. Intuit has set its Q4 2026 guidance at 3.560-3.620 EPS and its FY 2026 guidance at 23.800-23.850 EPS. As a group, research analysts predict that Intuit Inc. will post 18.18 EPS for the current fiscal year.

Intuit Announces Dividend

The company also recently announced a quarterly dividend, which was paid on Friday, July 17th. Shareholders of record on Thursday, July 9th were issued a dividend of $1.20 per share. The ex-dividend date of this dividend was Thursday, July 9th. This represents a $4.80 dividend on an annualized basis and a dividend yield of 1.6%. Intuit’s dividend payout ratio is presently 29.07%.

Intuit Profile

Intuit Inc (NASDAQ: INTU) is a financial software company headquartered in Mountain View, California, that develops and sells cloud-based financial management and compliance products for individuals, small businesses, self-employed workers and accounting professionals. Founded in 1983 by Scott Cook and Tom Proulx, the company has grown from desktop tax and accounting software into a diversified provider of online financial tools. As of my latest update, Sasan Goodarzi serves as Chief Executive Officer.

Intuit’s product portfolio includes QuickBooks, its flagship accounting and business-management platform that offers bookkeeping, payroll, payments and invoicing capabilities; TurboTax, a tax-preparation and filing service aimed at individual taxpayers; and Mint, a consumer personal-finance and budgeting app.