Amazon.com, Inc. (NASDAQ:AMZN) Given Average Rating of “Moderate Buy” by Analysts

Amazon.com, Inc. (NASDAQ:AMZN) has earned a consensus recommendation of “Moderate Buy” from the fifty-nine analysts that are currently covering the company, Marketbeat.com reports. Three research analysts have rated the stock with a hold recommendation, fifty-five have given a buy recommendation and one has assigned a strong buy recommendation to the company. The average twelve-month price objective among analysts that have covered the stock in the last year is $310.25.

AMZN has been the topic of several recent research reports. Citigroup reiterated a “buy” rating and issued a $325.00 price target (up from $285.00) on shares of Amazon.com in a research report on Thursday. Raymond James Financial reiterated an “outperform” rating and issued a $280.00 price target on shares of Amazon.com in a research report on Friday. Robert W. Baird increased their price target on shares of Amazon.com from $285.00 to $300.00 and gave the stock an “outperform” rating in a research report on Thursday. Needham & Company LLC increased their price target on shares of Amazon.com from $265.00 to $300.00 and gave the stock a “buy” rating in a research report on Thursday. Finally, BMO Capital Markets increased their price target on shares of Amazon.com from $310.00 to $315.00 and gave the stock an “outperform” rating in a research report on Thursday, April 23rd.

Insiders Place Their Bets

In other Amazon.com news, CEO Douglas J. Herrington sold 20,500 shares of the stock in a transaction that occurred on Tuesday, April 14th. The shares were sold at an average price of $245.00, for a total value of $5,022,500.00. Following the transaction, the chief executive officer directly owned 499,861 shares in the company, valued at approximately $122,465,945. This trade represents a 3.94% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, Director Jonathan Rubinstein sold 3,849 shares of the stock in a transaction on Friday, April 24th. The stock was sold at an average price of $260.00, for a total transaction of $1,000,740.00. Following the completion of the sale, the director directly owned 78,654 shares of the company’s stock, valued at approximately $20,450,040. This trade represents a 4.67% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last ninety days, insiders sold 128,035 shares of company stock valued at $28,827,479. 8.90% of the stock is currently owned by corporate insiders.

Institutional Trading of Amazon.com

Hedge funds and other institutional investors have recently modified their holdings of the company. Fairway Wealth LLC increased its stake in shares of Amazon.com by 113.2% in the third quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock worth $25,000 after purchasing an additional 60 shares in the last quarter. Sellwood Investment Partners LLC purchased a new stake in shares of Amazon.com in the third quarter worth $27,000. MilWealth Group LLC grew its stake in Amazon.com by 79.0% during the fourth quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant’s stock valued at $41,000 after acquiring an additional 79 shares in the last quarter. Lifetime Wealth Management P.C. purchased a new position in Amazon.com during the fourth quarter valued at $45,000. Finally, Elkhorn Partners Limited Partnership increased its holdings in Amazon.com by 900.0% in the 4th quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant’s stock valued at $46,000 after acquiring an additional 180 shares during the last quarter. 72.20% of the stock is owned by hedge funds and other institutional investors.

Amazon.com Stock Up 1.3%

AMZN opened at $268.38 on Tuesday. The company has a current ratio of 1.18, a quick ratio of 0.88 and a debt-to-equity ratio of 0.27. Amazon.com has a 1-year low of $183.85 and a 1-year high of $273.88. The company has a market capitalization of $2.89 trillion, a PE ratio of 32.10, a PEG ratio of 2.01 and a beta of 1.46. The firm’s 50 day simple moving average is $223.63 and its two-hundred day simple moving average is $227.40.

Amazon.com (NASDAQ:AMZN) last released its quarterly earnings results on Wednesday, April 29th. The e-commerce giant reported $2.78 earnings per share for the quarter, topping the consensus estimate of $1.63 by $1.15. Amazon.com had a net margin of 12.22% and a return on equity of 19.92%. The business had revenue of $181.52 billion for the quarter, compared to the consensus estimate of $177.28 billion. During the same period last year, the firm earned $1.59 earnings per share. The company’s quarterly revenue was up 16.6% on a year-over-year basis. As a group, equities analysts forecast that Amazon.com will post 7.71 EPS for the current year.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Q1 beat: Amazon reported a double?beat on revenue and EPS, with AWS reaccelerating (large YoY cloud growth and record margins) — this is the core bullish driver for the rally. Amazon Q1 2026 earnings results beat EPS and revenue expectations
• Positive Sentiment: Pentagon AI deals: The U.S. DoD signed agreements that include Amazon Web Services to run AI tools on classified networks — a strategic endorsement for AWS as a secure enterprise AI supplier. Pentagon signs new military AI deals with Nvidia, Microsoft and Amazon
• Positive Sentiment: Analyst upgrades and target hikes: Dozens of firms raised price targets (Morgan Stanley, JPMorgan, Canaccord, Bank of America, etc.), with several new $300+ targets — supporting bullish sentiment and pushing buy ratings. Cluster of price?target raises and buy ratings for AMZN
• Positive Sentiment: Trainium / in?house chips: Amazon’s Trainium business shows meaningful revenue commitments and a path to become a standalone AI?hardware revenue stream, which repositions AMZN as a “picks?and?shovels” AI supplier. How the Trainium chip business could move the needle for Amazon
• Neutral Sentiment: Partnerships and product rollout: AWS expanded Bedrock/OpenAI integrations and new agentic AI tools (Rufus, Quick, Connect apps), which add long?term optionality but will require execution. AWS, OpenAI partner to integrate frontier models into Bedrock
• Negative Sentiment: CapEx and chip costs: Management flagged rising memory/chip prices and a large AI capex program that is eating into free cash flow; Goldman and others warned the hyperscaler spending binge increases near?term cash burn risk. Jassy: soaring chip prices could pressure Amazon’s capex
• Negative Sentiment: Market reaction nuance: Despite the beat, some investors sold on the size/timing of AI investments and softer near?term guidance, which previously produced intraday dips after earnings. Why AMZN dipped after strong Q1 — capex concerns

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.