Alphabet Inc. $GOOG Shares Purchased by Legacy Financial Advisors Inc.

Legacy Financial Advisors Inc. increased its position in shares of Alphabet Inc. (NASDAQ:GOOG) by 12.3% in the fourth quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The institutional investor owned 28,936 shares of the information services provider’s stock after purchasing an additional 3,173 shares during the period. Alphabet accounts for approximately 1.3% of Legacy Financial Advisors Inc.’s portfolio, making the stock its 18th largest position. Legacy Financial Advisors Inc.’s holdings in Alphabet were worth $9,080,000 at the end of the most recent quarter.

A number of other institutional investors and hedge funds have also recently modified their holdings of GOOG. Vanguard Group Inc. grew its stake in shares of Alphabet by 2.0% during the fourth quarter. Vanguard Group Inc. now owns 421,013,782 shares of the information services provider’s stock worth $132,114,125,000 after purchasing an additional 8,128,234 shares in the last quarter. JPMorgan Chase & Co. grew its stake in shares of Alphabet by 8.6% during the third quarter. JPMorgan Chase & Co. now owns 99,529,742 shares of the information services provider’s stock worth $24,240,469,000 after purchasing an additional 7,904,434 shares in the last quarter. Danske Bank A S acquired a new position in shares of Alphabet during the third quarter worth $678,198,000. PFA Pension Forsikringsaktieselskab acquired a new position in Alphabet in the fourth quarter valued at $869,781,000. Finally, Holocene Advisors LP acquired a new position in Alphabet in the second quarter valued at $455,745,000. Institutional investors and hedge funds own 27.26% of the company’s stock.

Alphabet Price Performance

Shares of NASDAQ:GOOG opened at $379.38 on Friday. The company has a 50-day simple moving average of $335.54 and a 200-day simple moving average of $320.81. Alphabet Inc. has a one year low of $163.33 and a one year high of $404.47. The company has a debt-to-equity ratio of 0.16, a quick ratio of 1.92 and a current ratio of 1.92. The stock has a market capitalization of $4.60 trillion, a price-to-earnings ratio of 28.94, a PEG ratio of 1.64 and a beta of 1.25.

Alphabet (NASDAQ:GOOG) last announced its earnings results on Thursday, April 30th. The information services provider reported $5.11 EPS for the quarter, beating analysts’ consensus estimates of $2.68 by $2.43. Alphabet had a net margin of 37.92% and a return on equity of 38.99%. The business had revenue of $109.90 billion during the quarter, compared to analysts’ expectations of $106.96 billion. During the same period in the prior year, the company earned $2.81 earnings per share. The business’s revenue was up 21.8% compared to the same quarter last year. On average, analysts predict that Alphabet Inc. will post 14.29 EPS for the current year.

Alphabet Increases Dividend

The firm also recently announced a quarterly dividend, which will be paid on Monday, June 15th. Stockholders of record on Monday, June 8th will be issued a $0.22 dividend. The ex-dividend date of this dividend is Monday, June 8th. This is a positive change from Alphabet’s previous quarterly dividend of $0.21. This represents a $0.88 dividend on an annualized basis and a dividend yield of 0.2%. Alphabet’s dividend payout ratio is currently 6.41%.

Analysts Set New Price Targets

Several research firms have issued reports on GOOG. Sanford C. Bernstein restated a “market perform” rating and issued a $345.00 price objective on shares of Alphabet in a research note on Thursday, February 5th. Weiss Ratings restated a “buy (b)” rating on shares of Alphabet in a research note on Monday, April 20th. Stifel Nicolaus set a $420.00 price objective on shares of Alphabet in a research note on Wednesday. Oppenheimer upped their price objective on shares of Alphabet from $425.00 to $445.00 and gave the company an “outperform” rating in a research note on Friday, May 15th. Finally, Wells Fargo & Company upgraded shares of Alphabet from a “hold” rating to a “strong-buy” rating in a research note on Monday, February 23rd. Six investment analysts have rated the stock with a Strong Buy rating, twenty-eight have issued a Buy rating and four have issued a Hold rating to the stock. Based on data from MarketBeat, the company has a consensus rating of “Buy” and a consensus target price of $372.65.

Insiders Place Their Bets

In other news, Director Frances Arnold sold 102 shares of the company’s stock in a transaction dated Thursday, April 30th. The shares were sold at an average price of $371.00, for a total value of $37,842.00. Following the completion of the sale, the director directly owned 18,621 shares of the company’s stock, valued at approximately $6,908,391. This represents a 0.54% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, insider John Kent Walker sold 8,993 shares of Alphabet stock in a transaction dated Friday, March 27th. The shares were sold at an average price of $275.89, for a total transaction of $2,481,078.77. Following the completion of the sale, the insider directly owned 51,808 shares in the company, valued at approximately $14,293,309.12. The trade was a 14.79% decrease in their position. The SEC filing for this sale provides additional information. In the last ninety days, insiders sold 226,481 shares of company stock valued at $27,422,061. 12.99% of the stock is owned by insiders.

Key Headlines Impacting Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Recent commentary says Alphabet was one of the biggest winners among the Mag 7 this earnings season, helped by accelerating Google Cloud sales and broader AI-driven strength. Alphabet and NVIDIA: The Biggest Mag 7 Winners This Earnings Season
• Positive Sentiment: Analysts highlighted Alphabet’s new AI ad formats and shopping tools as potential catalysts for stronger search monetization, higher conversion rates, and increased ad spending. Alphabet’s new AI ad formats seen boosting conversions and spending
• Positive Sentiment: Alphabet also announced a large $15 billion data center and AI infrastructure investment in Missouri, reinforcing investor confidence in its cloud and AI buildout. Google Deepens Missouri Roots with New Data Center, Energy, and Community Investments
• Neutral Sentiment: Google unveiled new AI search and agent features at I/O, which could improve engagement over time, but the rollout also raised concerns about complexity and possible disruption to the traditional search experience. You can no longer Google the word ‘disregard’
• Neutral Sentiment: Waymo temporarily paused some robotaxi and freeway services after safety issues in flooded roads and construction zones; while this is not core to Alphabet’s profits, it adds execution risk and negative headlines. Waymo suspends freeway rides, pauses Atlanta operations amid safety fixes
• Negative Sentiment: Alphabet has appealed the U.S. search-monopoly ruling, keeping antitrust overhang and potential remedies in focus for investors. Google appeals US court ruling on search monopoly

About Alphabet

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.