Adidas (OTCMKTS:ADDYY) Hits New 52-Week Low – Should You Sell?

Adidas AG (OTCMKTS:ADDYY)’s share price reached a new 52-week low during trading on Tuesday . The stock traded as low as $89.39 and last traded at $89.9750, with a volume of 5348 shares. The stock had previously closed at $92.36.

Analyst Upgrades and Downgrades

A number of analysts recently weighed in on ADDYY shares. Jefferies Financial Group raised shares of Adidas from a “hold” rating to a “buy” rating in a report on Wednesday, September 3rd. BTIG Research started coverage on shares of Adidas in a research note on Tuesday, October 14th. They issued a “neutral” rating on the stock. Three research analysts have rated the stock with a Strong Buy rating, four have given a Buy rating and two have given a Hold rating to the company. Based on data from MarketBeat, the company currently has an average rating of “Buy”.

Adidas Price Performance

The company has a market cap of $31.16 billion, a price-to-earnings ratio of 22.84, a P/E/G ratio of 0.53 and a beta of 1.20. The company has a current ratio of 1.25, a quick ratio of 0.67 and a debt-to-equity ratio of 0.34. The business has a 50-day moving average price of $103.58 and a 200 day moving average price of $109.54.

Adidas (OTCMKTS:ADDYY) last released its quarterly earnings results on Wednesday, October 29th. The company reported $1.50 earnings per share for the quarter, missing analysts’ consensus estimates of $1.57 by ($0.07). The company had revenue of $7.73 billion during the quarter, compared to analyst estimates of $6.22 billion. Adidas had a net margin of 5.00% and a return on equity of 21.33%. As a group, research analysts expect that Adidas AG will post 2.27 earnings per share for the current fiscal year.

Institutional Investors Weigh In On Adidas

Institutional investors have recently bought and sold shares of the business. GAMMA Investing LLC increased its position in Adidas by 30.1% in the 2nd quarter. GAMMA Investing LLC now owns 1,375 shares of the company’s stock worth $161,000 after purchasing an additional 318 shares during the last quarter. Yousif Capital Management LLC increased its stake in shares of Adidas by 9.4% in the second quarter. Yousif Capital Management LLC now owns 5,221 shares of the company’s stock worth $607,000 after purchasing an additional 450 shares during the period. Rhumbline Advisers lifted its holdings in shares of Adidas by 7.9% during the first quarter. Rhumbline Advisers now owns 9,655 shares of the company’s stock worth $1,139,000 after buying an additional 709 shares during the last quarter. Madison Asset Management LLC grew its position in Adidas by 11.5% in the 3rd quarter. Madison Asset Management LLC now owns 20,442 shares of the company’s stock worth $2,166,000 after purchasing an additional 2,110 shares during the last quarter. Finally, Mar Vista Investment Partners LLC increased its stake in Adidas by 4.0% during the second quarter. Mar Vista Investment Partners LLC now owns 30,337 shares of the company’s stock valued at $3,550,000 after acquiring an additional 1,180 shares during the period.

About Adidas

adidas AG, together with its subsidiaries, designs, develops, produces, and markets athletic and sports lifestyle products in Europe, the Middle East, Africa, North America, Greater China, the Asia-Pacific, and Latin America. It offers footwear, apparel, and accessories and gear, such as bags and balls under the adidas brand; golf footwear and apparel under the adidas Golf brand; and outdoor footwear under the Five Ten brand.