Traders Buy Large Volume of Call Options on Zeta Global (NYSE:ZETA)

Zeta Global Holdings Corp. (NYSE:ZETA) was the target of unusually large options trading on Tuesday. Traders purchased 29,652 call options on the stock. This represents an increase of 31% compared to the typical daily volume of 22,650 call options.

Institutional Investors Weigh In On Zeta Global

A number of hedge funds and other institutional investors have recently made changes to their positions in the business. Bank of America Corp DE raised its holdings in Zeta Global by 47.7% in the 1st quarter. Bank of America Corp DE now owns 3,853,723 shares of the company’s stock valued at $61,351,000 after acquiring an additional 1,244,057 shares in the last quarter. Dimensional Fund Advisors LP grew its holdings in shares of Zeta Global by 75.7% during the 1st quarter. Dimensional Fund Advisors LP now owns 2,864,071 shares of the company’s stock worth $45,583,000 after purchasing an additional 1,234,412 shares in the last quarter. Principal Financial Group Inc. grew its holdings in shares of Zeta Global by 7,696.7% during the 1st quarter. Principal Financial Group Inc. now owns 868,239 shares of the company’s stock worth $13,822,000 after purchasing an additional 857,103 shares in the last quarter. Tidal Investments LLC bought a new position in shares of Zeta Global in the second quarter worth $8,380,000. Finally, Summit Creek Advisors LLC bought a new position in shares of Zeta Global in the second quarter worth $6,338,000. 87.75% of the stock is currently owned by institutional investors and hedge funds.

Top Zeta Global Stories

Here are a few of the latest stories about ZETA:

• Positive Sentiment: Zeta beat third-quarter earnings and revenue estimates, with revenue up 46% year over year. Management raised its 2026 revenue outlook to approximately $1.855 billion and forecast fourth-quarter revenue of $521 million–$525 million, above the analyst consensus cited in the reports. Zacks earnings report
• Positive Sentiment: AI product adoption, higher platform usage and customer growth supported results. The company also reported that third-quarter requests for proposals more than doubled year over year, indicating a larger pipeline of potential enterprise opportunities. The Motley Fool article
• Negative Sentiment: Morgan Stanley raised its target to $33 from $25 but retained an Equal Weight rating. The new target remains below the reported share price, suggesting the firm sees limited near-term upside after the stock’s advance. Morgan Stanley rating information

Analyst Upgrades and Downgrades

ZETA has been the subject of a number of research analyst reports. DA Davidson boosted their target price on Zeta Global from $36.00 to $38.00 and gave the company a “buy” rating in a research note on Tuesday, October 6th. The Goldman Sachs Group raised shares of Zeta Global from a “neutral” rating to a “buy” rating and raised their target price for the company from $30.00 to $45.00 in a research report on Friday, October 16th. B. Riley Financial boosted their price target on Zeta Global from $38.00 to $39.00 and gave the stock a “buy” rating in a research report on Tuesday. Bank of America boosted their price objective on shares of Zeta Global from $29.00 to $34.00 and gave the stock a “buy” rating in a research note on Wednesday, August 19th. Finally, Royal Bank Of Canada increased their price target on Zeta Global from $40.00 to $41.00 and gave the company an “outperform” rating in a research note on Tuesday. Twelve analysts have rated the stock with a Buy rating, two have issued a Hold rating and one has given a Sell rating to the company. According to data from MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and an average price target of $38.25.

Zeta Global Trading Up 7.2%

Shares of Zeta Global stock opened at $37.61 on Thursday. The company has a debt-to-equity ratio of 0.24, a quick ratio of 2.38 and a current ratio of 2.30. The firm has a 50-day moving average of $31.92 and a 200-day moving average of $22.98. Zeta Global has a 52-week low of $14.36 and a 52-week high of $38.46. The stock has a market cap of $9.44 billion, a PE ratio of 268.66, a PEG ratio of 4.95 and a beta of 1.25.

Zeta Global (NYSE:ZETA) last released its quarterly earnings results on Monday, November 9th. The company reported $0.38 EPS for the quarter, topping analysts’ consensus estimates of $0.28 by $0.10. Zeta Global had a net margin of 2.30% and a return on equity of 10.87%. The business had revenue of $492.66 million for the quarter, compared to analyst estimates of $471.08 million. During the same period last year, the firm earned $0.18 earnings per share. Zeta Global’s revenue for the quarter was up 46.1% compared to the same quarter last year. As a group, sell-side analysts forecast that Zeta Global will post 0.21 EPS for the current year.

About Zeta Global

Zeta Global is a marketing technology company that helps businesses use consumer data and artificial intelligence to plan and deliver digital marketing. Its platform combines data, analytics and campaign tools to help organizations identify audiences and engage customers throughout the marketing lifecycle. The company’s products support marketing activities such as customer acquisition, engagement and retention across channels including email, mobile, social media and the web. Zeta’s offerings include its Zeta Marketing Platform and the Zeta Data Cloud, which help clients manage audience insights and coordinate campaigns.