Upstart (NASDAQ:UPST – Get Free Report) and Ally Financial (NYSE:ALLY – Get Free Report) are both finance companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, valuation, analyst recommendations, dividends, institutional ownership, profitability and earnings.
Institutional and Insider Ownership
63.0% of Upstart shares are owned by institutional investors. Comparatively, 88.8% of Ally Financial shares are owned by institutional investors. 17.3% of Upstart shares are owned by company insiders. Comparatively, 0.5% of Ally Financial shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.
Profitability
This table compares Upstart and Ally Financial’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Upstart | 4.86% | 9.67% | 2.50% |
| Ally Financial | 16.84% | 12.11% | 0.81% |
Volatility & Risk
Upstart has a beta of 2.48, indicating that its share price is 148% more volatile than the S&P 500. Comparatively, Ally Financial has a beta of 1.17, indicating that its share price is 17% more volatile than the S&P 500.
Valuation & Earnings
This table compares Upstart and Ally Financial”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Upstart | $1.04 billion | 1.93 | $53.60 million | $0.59 | 34.59 |
| Ally Financial | $7.91 billion | 1.43 | $852.00 million | $4.36 | 8.64 |
Ally Financial has higher revenue and earnings than Upstart. Ally Financial is trading at a lower price-to-earnings ratio than Upstart, indicating that it is currently the more affordable of the two stocks.
Analyst Ratings
This is a breakdown of current recommendations for Upstart and Ally Financial, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Upstart | 1 | 9 | 7 | 0 | 2.35 |
| Ally Financial | 1 | 5 | 10 | 1 | 2.65 |
Upstart presently has a consensus target price of $32.40, suggesting a potential upside of 58.75%. Ally Financial has a consensus target price of $47.93, suggesting a potential upside of 27.28%. Given Upstart’s higher possible upside, analysts clearly believe Upstart is more favorable than Ally Financial.
Summary
Ally Financial beats Upstart on 9 of the 15 factors compared between the two stocks.
About Upstart
Upstart Holdings, Inc. operates an artificial intelligence–based lending marketplace that connects consumers seeking loans with banks and credit unions. Its platform uses machine-learning models and borrower data to help lending partners assess credit risk and make lending decisions. The company’s offerings include personal loans and technology for auto lending, including auto retail and refinancing. Upstart was founded in 2012 by Dave Girouard, Paul Gu and Anna Counselman. Girouard serves as the company’s chief executive officer.
About Ally Financial
Ally Financial Inc. is a U.S. digital financial services company and bank holding company. Its primary businesses include automotive finance and consumer banking, with products and services offered through digital channels and a network of auto dealerships. Through its automotive finance operations, Ally provides loans and leases to vehicle buyers, financing to dealerships, and related services. Ally Bank offers consumer deposit products, including checking accounts, savings accounts and certificates of deposit, as well as lending products.
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