Alphabet Inc. $GOOGL Shares Bought by D.A. Davidson & CO.

D.A. Davidson & CO. increased its position in Alphabet Inc. (NASDAQ:GOOGL) by 2.9% in the 3rd quarter, Holdings Channel reports. The firm owned 448,865 shares of the information services provider’s stock after buying an additional 12,479 shares during the quarter. Alphabet comprises approximately 0.8% of D.A. Davidson & CO.’s investment portfolio, making the stock its 23rd biggest position. D.A. Davidson & CO.’s holdings in Alphabet were worth $154,446,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

A number of other institutional investors have also recently bought and sold shares of GOOGL. Titleist Asset Management LLC grew its stake in Alphabet by 6.4% during the 3rd quarter. Titleist Asset Management LLC now owns 34,613 shares of the information services provider’s stock valued at $11,909,000 after acquiring an additional 2,096 shares in the last quarter. PFG Investments LLC boosted its position in Alphabet by 2.6% during the first quarter. PFG Investments LLC now owns 89,299 shares of the information services provider’s stock valued at $25,679,000 after purchasing an additional 2,269 shares during the last quarter. Elefante Mark B boosted its stake in shares of Alphabet by 4.5% in the 2nd quarter. Elefante Mark B now owns 43,733 shares of the information services provider’s stock valued at $15,629,000 after purchasing an additional 1,897 shares in the last quarter. Nwam LLC increased its position in shares of Alphabet by 19.6% during the first quarter. Nwam LLC now owns 49,128 shares of the information services provider’s stock worth $14,127,000 after acquiring an additional 8,055 shares in the last quarter. Finally, WCM Investment Management LLC increased its holdings in shares of Alphabet by 287.4% during the first quarter. WCM Investment Management LLC now owns 3,886 shares of the information services provider’s stock worth $1,063,000 after purchasing an additional 2,883 shares during the period. Institutional investors own 40.03% of the company’s stock.

Alphabet Stock Performance

NASDAQ:GOOGL opened at $284.78 on Friday. The firm has a market capitalization of $3.48 trillion, a PE ratio of 14.86, a price-to-earnings-growth ratio of 0.84 and a beta of 1.23. The firm has a 50-day moving average price of $332.93 and a 200 day moving average price of $338.97. Alphabet Inc. has a 12-month low of $270.70 and a 12-month high of $408.61. The company has a quick ratio of 2.69, a current ratio of 2.79 and a debt-to-equity ratio of 0.19.

Alphabet (NASDAQ:GOOGL) last issued its quarterly earnings results on Wednesday, October 28th. The information services provider reported $2.12 EPS for the quarter, missing analysts’ consensus estimates of $3.02 by ($0.90). The business had revenue of $127.58 billion for the quarter, compared to the consensus estimate of $127.96 billion. Alphabet had a return on equity of 43.33% and a net margin of 50.03%. Research analysts anticipate that Alphabet Inc. will post 19.86 earnings per share for the current fiscal year.

Alphabet Dividend Announcement

The firm also recently declared a quarterly dividend, which will be paid on Monday, December 14th. Investors of record on Monday, December 7th will be given a dividend of $0.22 per share. This represents a $0.88 annualized dividend and a yield of 0.3%. The ex-dividend date of this dividend is Monday, December 7th. Alphabet’s payout ratio is presently 4.59%.

Analysts Set New Price Targets

Several equities research analysts recently weighed in on GOOGL shares. Phillip Securities upgraded Alphabet from a “moderate buy” rating to a “strong-buy” rating in a research report on Monday, July 27th. The Goldman Sachs Group reissued a “buy” rating and issued a $385.00 target price on shares of Alphabet in a research note on Thursday, October 29th. Roth Capital reiterated a “buy” rating and issued a $440.00 price objective (up from $435.00) on shares of Alphabet in a research note on Thursday, July 23rd. Guggenheim reissued a “buy” rating and issued a $450.00 price objective on shares of Alphabet in a report on Thursday, October 29th. Finally, Freedom Capital raised Alphabet from a “hold” rating to a “strong-buy” rating in a research note on Thursday, July 23rd. Five equities research analysts have rated the stock with a Strong Buy rating, forty-five have assigned a Buy rating and five have given a Hold rating to the stock. According to MarketBeat.com, the company currently has an average rating of “Buy” and a consensus target price of $412.51.

Key Stories Impacting Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Google is acquiring a Wyoming data-center site from Crusoe as it expands capacity for AI workloads. The purchase supports Alphabet’s push to secure infrastructure it might otherwise lease; a broader Wyoming project has been reported at about $17 billion, with Google saying it will cover the facility’s power costs. Reuters article
• Positive Sentiment: Alphabet’s Wing plans to invest up to $125 million over two years in a Fort Worth manufacturing facility capable of producing tens of thousands of delivery drones annually. The investment could help scale Wing’s commercial operations, though it requires substantial upfront spending. Wall Street Journal article
• Neutral Sentiment: Google plans to double prices for paid input, output and context-caching on its Gemini 3.8 and 3.6 Flash APIs starting January 1, 2027. Higher pricing could improve monetization, but its effect on customer demand is uncertain. Yahoo Finance article
• Negative Sentiment: Alphabet faces renewed investor scrutiny over a securities class action alleging misleading statements during May–July 2026. The claims are allegations, not findings, but could add legal and reputational risk; multiple law-firm notices largely repeat the same case. PR Newswire article
• Negative Sentiment: Investors remain concerned about uncertainty around data-center regulation and the scale of AI capital spending. A separate lawsuit also alleges safety harms involving Google’s AI on a school Chromebook, adding potential reputational and legal exposure. Reuters article

Insiders Place Their Bets

In related news, Director Frances Arnold sold 83 shares of the firm’s stock in a transaction on Wednesday, September 30th. The stock was sold at an average price of $340.45, for a total value of $28,257.35. Following the transaction, the director owned 19,076 shares in the company, valued at approximately $6,494,424.20. This trade represents a 0.43% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Over the last three months, insiders sold 247 shares of company stock worth $79,238. Insiders own 11.61% of the company’s stock.

About Alphabet

Alphabet Inc is a technology holding company whose largest business is Google. Founded in 1998 by Larry Page and Sergey Brin, Google became part of Alphabet when the company reorganized its businesses under the holding-company structure in 2015.

Google’s products and services include Search, YouTube, Android, Chrome, Google Maps, Google Play and Google Cloud. The company also generates revenue from digital advertising and offers devices, subscriptions and artificial intelligence products and services.

Alphabet serves consumers, businesses and organizations around the world.