ServiceNow, Inc. $NOW Stock Sold by Heritage Investors Management Corp

Heritage Investors Management Corp trimmed its position in ServiceNow, Inc. (NYSE:NOW) by 3.3% in the third quarter, HoldingsChannel.com reports. The firm owned 212,986 shares of the information technology services provider’s stock after selling 7,174 shares during the quarter. Heritage Investors Management Corp’s holdings in ServiceNow were worth $28,542,000 at the end of the most recent reporting period.

Other institutional investors have also recently added to or reduced their stakes in the company. A. D. Beadell Investment Counsel Inc. increased its position in shares of ServiceNow by 2.9% during the 2nd quarter. A. D. Beadell Investment Counsel Inc. now owns 2,818 shares of the information technology services provider’s stock valued at $279,000 after purchasing an additional 80 shares during the period. DUTCH ASSET Corp raised its stake in shares of ServiceNow by 0.5% in the 3rd quarter. DUTCH ASSET Corp now owns 16,331 shares of the information technology services provider’s stock worth $2,189,000 after buying an additional 82 shares in the last quarter. Atwood & Palmer Inc. raised its stake in shares of ServiceNow by 20.0% in the 2nd quarter. Atwood & Palmer Inc. now owns 600 shares of the information technology services provider’s stock worth $60,000 after buying an additional 100 shares in the last quarter. Diligent Investors LLC raised its stake in shares of ServiceNow by 4.1% in the 3rd quarter. Diligent Investors LLC now owns 2,560 shares of the information technology services provider’s stock worth $343,000 after buying an additional 100 shares in the last quarter. Finally, Signature Wealth Management Partners LLC lifted its holdings in shares of ServiceNow by 3.3% in the third quarter. Signature Wealth Management Partners LLC now owns 3,281 shares of the information technology services provider’s stock valued at $440,000 after buying an additional 106 shares during the period. 87.18% of the stock is currently owned by institutional investors and hedge funds.

ServiceNow Price Performance

Shares of NYSE:NOW opened at $105.12 on Monday. ServiceNow, Inc. has a one year low of $81.24 and a one year high of $189.53. The stock has a fifty day moving average of $138.71 and a 200-day moving average of $115.45. The company has a market capitalization of $109.11 billion, a PE ratio of 75.63, a price-to-earnings-growth ratio of 2.00 and a beta of 1.00. The company has a debt-to-equity ratio of 0.42, a quick ratio of 0.72 and a current ratio of 0.72.

ServiceNow (NYSE:NOW) last released its quarterly earnings data on Wednesday, October 28th. The information technology services provider reported $1.00 earnings per share for the quarter, missing the consensus estimate of $1.02 by ($0.02). The company had revenue of $4.11 billion for the quarter, compared to the consensus estimate of $4.09 billion. ServiceNow had a return on equity of 15.17% and a net margin of 9.36%. The business’s revenue was up 20.5% compared to the same quarter last year. During the same period in the prior year, the business earned $4.82 earnings per share. As a group, equities analysts anticipate that ServiceNow, Inc. will post 2.14 EPS for the current fiscal year.

Insider Transactions at ServiceNow

In other news, Director Paul Chamberlain sold 2,700 shares of the company’s stock in a transaction on Thursday, August 27th. The stock was sold at an average price of $135.50, for a total transaction of $365,850.00. Following the completion of the sale, the director directly owned 43,990 shares of the company’s stock, valued at $5,960,645. This represents a 5.78% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available at the SEC website. Also, insider Jacqueline Canney sold 7,847 shares of the stock in a transaction on Friday, August 28th. The shares were sold at an average price of $138.00, for a total value of $1,082,886.00. Following the completion of the transaction, the insider owned 30,042 shares of the company’s stock, valued at $4,145,796. This trade represents a 20.71% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold 14,081 shares of company stock valued at $1,937,904 over the last three months. Company insiders own 0.34% of the company’s stock.

Wall Street Analysts Forecast Growth

NOW has been the subject of several research reports. Guggenheim reaffirmed a “buy” rating and set a $175.00 target price (up from $125.00) on shares of ServiceNow in a research note on Friday, October 23rd. JPMorgan Chase & Co. lifted their target price on ServiceNow from $150.00 to $160.00 and gave the stock an “overweight” rating in a report on Thursday. Jefferies Financial Group set a $145.00 price target on shares of ServiceNow in a research report on Thursday. Barclays set a $152.00 price target on shares of ServiceNow and gave the company an “overweight” rating in a report on Thursday. Finally, Cantor Fitzgerald raised their price objective on shares of ServiceNow from $174.00 to $201.00 and gave the company an “overweight” rating in a research report on Monday, October 26th. One equities research analyst has rated the stock with a Strong Buy rating, thirty-six have issued a Buy rating, three have assigned a Hold rating and three have assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, ServiceNow currently has a consensus rating of “Moderate Buy” and a consensus price target of $154.50.

Key ServiceNow News

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: ServiceNow reported 20.5% year-over-year revenue growth, supported by subscription demand, and raised its 2026 artificial-intelligence contract target to $1.7 billion. Management and bullish analysts argue that AI adoption could accelerate growth in 2027. ServiceNow: 3 Key Takeaways for Long-Term Investors
• Positive Sentiment: Several analysts continue to rate NOW Buy or Overweight despite reducing their price targets. JPMorgan, Piper Sandler, Wells Fargo and Oppenheimer still see substantial long-term upside, suggesting the sell-off may have been excessive. ServiceNow stock is on track for its largest drop on record
• Positive Sentiment: A new partnership with BDO Canada will help organizations govern AI and automate operations using ServiceNow’s platform, providing potential support for future enterprise demand. BDO Canada partners with ServiceNow
• Neutral Sentiment: ServiceNow’s CEO has defended the company’s valuation and long-term opportunity, while a reported $3 million insider stock purchase may signal management confidence. However, such commentary has not offset investor concerns about guidance. ServiceNow CEO makes striking unicorn claim
• Negative Sentiment: The primary catalyst for the sell-off was management’s forecast for slower fourth-quarter current remaining performance obligation growth—about 18.5%, below the approximately 21.5% revenue-growth outlook. Because cRPO represents contracted future revenue, investors viewed the gap as a warning that demand may be weakening. ServiceNow Guides to Slower Backlog Growth
• Negative Sentiment: Third-quarter adjusted earnings of $1.00 per share fell short of the $1.02 consensus estimate. The miss, combined with concerns that AI could disrupt traditional software pricing and demand, overshadowed the revenue beat and higher AI target. ServiceNow shares plunge after earnings
• Negative Sentiment: Investors are also monitoring ServiceNow’s roughly $7.5 billion debt load and rising interest costs, while a shareholder investigation into potential securities-law violations adds reputational and legal uncertainty. ServiceNow’s Debt and Interest Costs Jump

About ServiceNow

ServiceNow, Inc provides cloud-based software designed to help organizations digitize, automate and manage enterprise workflows. Its Now Platform connects people, processes and systems across departments, enabling customers to manage work through a centralized technology environment.

The company’s products and services address a range of business needs, including information technology service management, IT operations management, customer service management, human resources service delivery, security operations, risk and compliance, and application development.