eBay (NASDAQ:EBAY) Stock Rating Upgraded by Wells Fargo & Company

eBay (NASDAQ:EBAY) was upgraded by investment analysts at Wells Fargo & Company from an “underweight” rating to an “equal weight” rating in a research report issued to clients and investors on Thursday, Marketbeat reports. The brokerage currently has a $106.00 target price on the e-commerce company’s stock. Wells Fargo & Company‘s target price would indicate a potential downside of 10.18% from the stock’s previous close.

A number of other analysts also recently commented on EBAY. Truist Financial boosted their price objective on eBay from $105.00 to $115.00 and gave the stock a “hold” rating in a research note on Thursday, August 6th. UBS Group upped their price objective on shares of eBay from $120.00 to $131.00 and gave the company a “neutral” rating in a research note on Tuesday. Citigroup raised their target price on shares of eBay from $127.00 to $130.00 and gave the stock a “buy” rating in a report on Thursday, August 13th. Weiss Ratings downgraded shares of eBay from a “buy (a-)” rating to a “buy (b+)” rating in a research report on Wednesday. Finally, Morgan Stanley boosted their price target on shares of eBay from $127.00 to $132.00 and gave the company an “overweight” rating in a report on Monday, October 12th. Fifteen analysts have rated the stock with a Buy rating, seventeen have issued a Hold rating and one has issued a Sell rating to the company’s stock. According to MarketBeat, eBay has a consensus rating of “Hold” and an average target price of $118.19.

eBay Price Performance

Shares of NASDAQ:EBAY opened at $118.02 on Thursday. The company has a quick ratio of 1.02, a current ratio of 1.02 and a debt-to-equity ratio of 1.10. eBay has a fifty-two week low of $78.03 and a fifty-two week high of $124.59. The firm has a 50-day simple moving average of $110.11 and a 200 day simple moving average of $103.57. The company has a market cap of $52.52 billion, a PE ratio of 24.43, a P/E/G ratio of 3.04 and a beta of 1.33.

eBay (NASDAQ:EBAY) last issued its earnings results on Wednesday, October 28th. The e-commerce company reported $1.51 earnings per share for the quarter, topping the consensus estimate of $1.41 by $0.10. The firm had revenue of $3.21 billion for the quarter, compared to analyst estimates of $3.12 billion. eBay had a return on equity of 47.88% and a net margin of 18.50%. The firm’s revenue for the quarter was up 13.7% on a year-over-year basis. During the same period last year, the company earned $1.36 earnings per share. On average, sell-side analysts anticipate that eBay will post 4.90 EPS for the current year.

Insider Activity at eBay

In other eBay news, SVP Jordan Sweetnam sold 1,014 shares of eBay stock in a transaction on Tuesday, August 18th. The shares were sold at an average price of $101.39, for a total transaction of $102,809.46. Following the completion of the sale, the senior vice president owned 35,546 shares of the company’s stock, valued at $3,604,008.94. This trade represents a 2.77% decrease in their position. The sale was disclosed in a filing with the SEC, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Jamie Iannone sold 11,110 shares of the company’s stock in a transaction on Wednesday, August 5th. The stock was sold at an average price of $108.55, for a total transaction of $1,205,990.50. Following the completion of the transaction, the chief executive officer directly owned 253,211 shares in the company, valued at $27,486,054.05. This trade represents a 4.20% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last quarter, insiders sold 34,344 shares of company stock worth $3,635,567. Company insiders own 0.67% of the company’s stock.

Hedge Funds Weigh In On eBay

A number of institutional investors have recently modified their holdings of EBAY. Columbus Macro LLC increased its stake in eBay by 2.5% in the 3rd quarter. Columbus Macro LLC now owns 3,838 shares of the e-commerce company’s stock worth $407,000 after buying an additional 93 shares in the last quarter. Conning Inc. boosted its stake in shares of eBay by 5.3% in the third quarter. Conning Inc. now owns 2,083 shares of the e-commerce company’s stock worth $221,000 after acquiring an additional 104 shares during the period. MGO One Seven LLC grew its position in shares of eBay by 1.3% during the third quarter. MGO One Seven LLC now owns 8,532 shares of the e-commerce company’s stock worth $905,000 after purchasing an additional 109 shares in the last quarter. Spire Wealth Management lifted its holdings in eBay by 29.7% in the 2nd quarter. Spire Wealth Management now owns 489 shares of the e-commerce company’s stock worth $55,000 after purchasing an additional 112 shares in the last quarter. Finally, B. Riley Wealth Advisors Inc. boosted its stake in eBay by 4.6% in the 2nd quarter. B. Riley Wealth Advisors Inc. now owns 2,818 shares of the e-commerce company’s stock worth $312,000 after purchasing an additional 125 shares during the period. Institutional investors own 87.48% of the company’s stock.

Key eBay News

Here are the key news stories impacting eBay this week:

• Positive Sentiment: Q3 results exceeded expectations: eBay reported $3.2 billion in revenue, up 14% year over year, and gross merchandise volume of $23.2 billion, up 15%. Non-GAAP earnings were $1.51 per share, above the $1.41-$1.43 analyst consensus and up from $1.36 a year earlier. eBay Inc. Reports Third Quarter 2026 Results
• Positive Sentiment: Growth outlook remains favorable: eBay projected double-digit merchandise-volume growth, and CEO Jamie Iannone cited broad-based momentum across key categories. Collectibles remained the company’s largest growth driver, while live shopping also contributed to sales strength. eBay posts another earnings beat
• Positive Sentiment: Shareholder returns continue: eBay returned $827 million to stockholders during the quarter, including $689 million in share repurchases and $138 million in dividends. The company also declared a quarterly dividend of $0.31 per share, equivalent to $1.24 annually and a yield of approximately 1.1%. eBay Q3 Adjusted Earnings, Revenue Rise
• Neutral Sentiment: Analyst stance remains balanced: UBS raised its price target to $131 from $120 but maintained a Neutral rating, indicating improved fundamentals while suggesting that much of the upside may already be reflected in the valuation. UBS Adjusts Price Target on eBay

About eBay

eBay Inc operates a global online marketplace that connects buyers and sellers. Through its platform, individuals, small businesses and larger retailers can list and purchase new, used and refurbished merchandise across categories such as electronics, apparel, collectibles, automotive parts and accessories, home goods and industrial products. Transactions may take place through auctions or fixed-price listings, with payments, shipping and other seller and buyer services supporting the marketplace experience.

Founded in 1995 as AuctionWeb by Pierre Omidyar, eBay has grown from an online auction site into a broad e-commerce platform.