Salesforce (NYSE:CRM) Given Buy Rating at Jefferies Financial Group

Salesforce (NYSE:CRM)‘s stock had its “buy” rating reiterated by equities researchers at Jefferies Financial Group in a note issued to investors on Monday.

Other equities research analysts have also recently issued reports about the company. Cantor Fitzgerald reiterated an “overweight” rating and set a $300.00 price target on shares of Salesforce in a research report on Thursday, September 17th. Daiwa Securities Group lowered their target price on shares of Salesforce from $295.00 to $280.00 and set a “buy” rating on the stock in a research note on Tuesday, June 2nd. Monness Crespi & Hardt boosted their price target on shares of Salesforce from $222.00 to $266.00 and gave the company a “buy” rating in a research report on Thursday, August 27th. Stifel Nicolaus increased their price objective on Salesforce from $275.00 to $300.00 and gave the stock a “buy” rating in a research report on Thursday, September 17th. Finally, Wolfe Research raised Salesforce from a “hold” rating to a “strong-buy” rating in a research note on Thursday, August 27th. Three research analysts have rated the stock with a Strong Buy rating, thirty have issued a Buy rating, fourteen have assigned a Hold rating and three have given a Sell rating to the company’s stock. Based on data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and an average price target of $275.14.

Salesforce Price Performance

Salesforce stock opened at $239.05 on Monday. The stock has a market cap of $196.74 billion, a P/E ratio of 21.78, a P/E/G ratio of 1.07 and a beta of 1.20. The company has a quick ratio of 0.84, a current ratio of 0.84 and a debt-to-equity ratio of 1.02. The company’s 50 day moving average price is $212.94 and its two-hundred day moving average price is $190.04. Salesforce has a 52 week low of $146.32 and a 52 week high of $269.11.

Salesforce (NYSE:CRM) last announced its quarterly earnings data on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $3.27 by $2.63. Salesforce had a return on equity of 24.90% and a net margin of 21.99%.The firm had revenue of $11.35 billion during the quarter, compared to the consensus estimate of $11.33 billion. During the same quarter in the prior year, the company earned $2.91 EPS. The business’s revenue for the quarter was up 10.8% on a year-over-year basis. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. On average, equities analysts predict that Salesforce will post 12.82 earnings per share for the current year.

Insider Buying and Selling at Salesforce

In other Salesforce news, Director David Blair Kirk acquired 4,176 shares of the stock in a transaction that occurred on Friday, September 18th. The stock was bought at an average cost of $239.33 per share, with a total value of $999,442.08. Following the completion of the purchase, the director directly owned 18,748 shares in the company, valued at $4,486,958.84. The trade was a 28.66% increase in their ownership of the stock. The acquisition was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director Craig Conway sold 4,500 shares of the company’s stock in a transaction that occurred on Friday, September 4th. The stock was sold at an average price of $260.61, for a total transaction of $1,172,745.00. Following the completion of the sale, the director directly owned 5,437 shares of the company’s stock, valued at $1,416,936.57. The trade was a 45.29% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Company insiders own 3.50% of the company’s stock.

Hedge Funds Weigh In On Salesforce

Several institutional investors and hedge funds have recently bought and sold shares of the company. BlackRock Inc. purchased a new position in shares of Salesforce in the 2nd quarter valued at approximately $11,396,844,000. State Street Corp lifted its holdings in shares of Salesforce by 1.3% in the 4th quarter. State Street Corp now owns 50,080,230 shares of the CRM provider’s stock valued at $13,286,909,000 after buying an additional 659,573 shares during the period. Capital International Investors increased its holdings in shares of Salesforce by 13.3% during the 4th quarter. Capital International Investors now owns 22,721,010 shares of the CRM provider’s stock valued at $6,019,199,000 after purchasing an additional 2,669,891 shares in the last quarter. Geode Capital Management LLC raised its position in shares of Salesforce by 3.8% in the fourth quarter. Geode Capital Management LLC now owns 21,782,556 shares of the CRM provider’s stock worth $5,751,073,000 after acquiring an additional 791,345 shares during the period. Finally, Capital World Investors raised its holdings in Salesforce by 13.5% in the 4th quarter. Capital World Investors now owns 19,672,684 shares of the CRM provider’s stock worth $5,211,515,000 after purchasing an additional 2,347,478 shares during the period. 80.43% of the stock is owned by hedge funds and other institutional investors.

Salesforce News Summary

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: AIforce expands Salesforce’s AI strategy. At Dreamforce 2026, Salesforce introduced AIforce, an open and provider-agnostic AI layer designed to connect governed, agentic AI across customer workflows and partner ecosystems. Integrations with AWS and Google Cloud, along with adoption of Agentforce and Data Cloud 360, support the argument that Salesforce could become an operating backbone for enterprise AI. Can Salesforce’s New AIforce Layer Deepen Its Ecosystem Moat and Monetization Story for CRM?
• Positive Sentiment: Analyst support is improving. Wells Fargo raised its Salesforce price target, citing customer demand for Agentforce and the possibility that approximately $1.5 billion in Agentforce annual recurring revenue can accelerate growth. Other recent commentary argues that Salesforce’s agentic-AI business is scaling faster than its valuation suggests. Wells Fargo Raises Salesforce’s Price Target
• Positive Sentiment: Sector strength and valuation are providing support. Enterprise software stocks rallied even as broader large-cap technology shares weakened, while value- and momentum-oriented screens continued to highlight CRM. Salesforce’s valuation remains more moderate than many high-growth technology companies, which may attract investors seeking established software exposure. Enterprise Software Stocks Rally
• Neutral Sentiment: Investors are also focused on Salesforce’s AI investments. CEO Marc Benioff said the company’s investment in Anthropic was partly a response to being unable to invest in OpenAI, and could ultimately be worth tens of billions. The potential is significant, but returns depend on the broader AI ecosystem and Salesforce’s ability to convert investments into software revenue. Marc Benioff says Salesforce’s investment in Anthropic
• Negative Sentiment: AI disruption remains the principal risk. Critics argue that large installed customer bases can make it difficult for Salesforce to adapt quickly as AI changes enterprise software, while worsening Agentforce unit economics could limit profitability even if usage grows. Investors therefore need evidence that AI adoption will produce durable, high-margin revenue rather than increase costs or cannibalize existing CRM products. Salesforce: AWU Economics Are Worsening

Salesforce Company Profile

Salesforce, Inc is a cloud-based software company that provides customer relationship management (CRM) technology and related enterprise applications. Its platform helps organizations manage sales, customer service, marketing, commerce, data analytics and business operations through subscription-based software and cloud services.

The company’s product portfolio includes Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Data Cloud and the Salesforce Platform. Salesforce also offers Slack for workplace collaboration, Tableau for data visualization and analytics, MuleSoft for application integration, and artificial intelligence capabilities, including its Agentforce platform for building and deploying AI agents.

Founded in 1999, Salesforce is headquartered in San Francisco, California, and serves businesses and organizations across a broad range of industries and geographic markets worldwide.