Shares of The Trade Desk (NASDAQ:TTD – Get Free Report) fell 4.7% during trading on Friday . The stock traded as low as $14.47 and last traded at $14.3750. 8,035,459 shares were traded during trading, a decline of 59% from the average daily volume of 19,826,750 shares. The stock had previously closed at $15.09.
Key Stories Impacting Trade Desk
Here are the key news stories impacting Trade Desk this week:
- Positive Sentiment: The Trade Desk plans to cut approximately 15% of its global workforce, or about 575 employees, and reorganize teams into smaller, more focused “pods.” Investors may view the restructuring as a way to reduce costs, improve execution and realign resources toward higher-growth opportunities. Trade Desk Stock Rises on Plans to Cut Workforce by 15%
- Positive Sentiment: Joint business partnerships, or JBPs, are emerging as a potential growth engine. These partnerships could deepen relationships with advertisers and media companies and help support growth as broader macroeconomic pressures weigh on ad spending. Can The Trade Desk’s JBPs Become Its Next Major Growth Engine?
- Neutral Sentiment: Recent coverage points to renewed interest in agentic and programmatic advertising, which helped lift shares earlier in the week. However, investors still need evidence that these industry trends will translate into sustained revenue growth for TTD. Is Agentic Ad-Tech Broadening Out?
- Negative Sentiment: The restructuring also signals that management is responding to meaningful business pressure. Analysts and investors remain concerned about slowing revenue growth and soft advertising demand across key categories, prompting debate over whether the stock’s lower valuation represents an opportunity or reflects deeper challenges. TTD Stock Plunges 60% Year to Date
- Negative Sentiment: The Trade Desk’s latest reported quarter included adjusted earnings of $0.34 per share versus a $0.40 consensus estimate and revenue of $715.1 million versus expectations of $752.4 million. Revenue increased only 3% year over year, reinforcing concerns that near-term growth is not meeting investor expectations.
Analyst Ratings Changes
Several equities research analysts have issued reports on TTD shares. Royal Bank Of Canada cut Trade Desk from an “outperform” rating to a “sector perform” rating and set a $15.00 target price for the company. in a research note on Friday, August 7th. Raymond James Financial cut Trade Desk from a “market perform” rating to an “underperform” rating in a report on Friday, August 7th. Wells Fargo & Company set a $12.00 price objective on Trade Desk and gave the stock an “equal weight” rating in a research report on Friday, August 7th. Piper Sandler reaffirmed a “neutral” rating and issued a $24.00 target price on shares of Trade Desk in a research report on Friday, May 8th. Finally, Needham & Company LLC dropped their price target on shares of Trade Desk from $25.00 to $19.00 and set a “buy” rating for the company in a research report on Friday, August 7th. Four research analysts have rated the stock with a Buy rating, twenty-five have given a Hold rating and ten have given a Sell rating to the stock. According to data from MarketBeat.com, Trade Desk has a consensus rating of “Reduce” and a consensus price target of $19.33.
Trade Desk Price Performance
The firm has a market cap of $6.82 billion, a PE ratio of 17.29, a price-to-earnings-growth ratio of 1.63 and a beta of 1.01. The company’s 50 day moving average price is $16.67 and its 200 day moving average price is $20.48.
Trade Desk (NASDAQ:TTD – Get Free Report) last announced its earnings results on Thursday, August 6th. The technology company reported $0.34 earnings per share for the quarter, missing the consensus estimate of $0.40 by ($0.06). Trade Desk had a return on equity of 16.09% and a net margin of 13.61%.The business had revenue of $715.06 million for the quarter, compared to analysts’ expectations of $752.41 million. During the same period in the previous year, the company earned $0.41 earnings per share. Trade Desk’s quarterly revenue was up 3.0% on a year-over-year basis. Sell-side analysts expect that The Trade Desk will post 0.51 earnings per share for the current fiscal year.
Hedge Funds Weigh In On Trade Desk
Institutional investors have recently bought and sold shares of the company. Brighton Jones LLC raised its position in Trade Desk by 3.8% during the 4th quarter. Brighton Jones LLC now owns 4,586 shares of the technology company’s stock worth $539,000 after buying an additional 169 shares during the last quarter. Visionary Wealth Advisors lifted its position in Trade Desk by 3.3% in the second quarter. Visionary Wealth Advisors now owns 10,119 shares of the technology company’s stock valued at $728,000 after purchasing an additional 327 shares during the period. Kensington Investment Counsel LLC lifted its position in Trade Desk by 1.0% in the second quarter. Kensington Investment Counsel LLC now owns 36,427 shares of the technology company’s stock valued at $2,622,000 after purchasing an additional 362 shares during the period. New Mexico Educational Retirement Board lifted its position in Trade Desk by 2.0% in the fourth quarter. New Mexico Educational Retirement Board now owns 20,600 shares of the technology company’s stock valued at $782,000 after purchasing an additional 400 shares during the period. Finally, Captrust Financial Advisors boosted its holdings in Trade Desk by 2.1% in the 4th quarter. Captrust Financial Advisors now owns 19,877 shares of the technology company’s stock valued at $755,000 after purchasing an additional 416 shares in the last quarter. 67.77% of the stock is owned by institutional investors and hedge funds.
About Trade Desk
The Trade Desk, Inc (NASDAQ: TTD) is a technology company that provides a demand-side platform (DSP) for programmatic digital advertising. Its platform enables advertisers, agencies and other buyers to plan, purchase and measure ad inventory across digital channels, including display, video, mobile, audio, native and connected TV. By centralizing real?time bidding, audience targeting and inventory access, the company aims to help clients optimize media spend and reach audiences at scale across publishers and ad exchanges.
Founded in 2009 by Jeff Green and Dave Pickles, The Trade Desk grew from a focus on programmatic display into a global ad?tech provider.
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