Accel Entertainment (NYSE:ACEL – Get Free Report) and Genius Sports (NYSE:GENI – Get Free Report) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, dividends, risk, institutional ownership, profitability, valuation and earnings.
Earnings and Valuation
This table compares Accel Entertainment and Genius Sports”s revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Accel Entertainment | $1.33 billion | 0.71 | $51.47 million | $0.67 | 17.37 |
| Genius Sports | $669.49 million | 2.73 | -$111.58 million | ($0.68) | -10.90 |
Risk and Volatility
Accel Entertainment has a beta of 1.02, meaning that its share price is 2% more volatile than the S&P 500. Comparatively, Genius Sports has a beta of 1.9, meaning that its share price is 90% more volatile than the S&P 500.
Institutional and Insider Ownership
55.4% of Accel Entertainment shares are owned by institutional investors. Comparatively, 81.9% of Genius Sports shares are owned by institutional investors. 14.5% of Accel Entertainment shares are owned by insiders. Comparatively, 16.6% of Genius Sports shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Profitability
This table compares Accel Entertainment and Genius Sports’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Accel Entertainment | 4.08% | 22.30% | 5.59% |
| Genius Sports | -22.99% | -23.83% | -12.68% |
Analyst Recommendations
This is a breakdown of current recommendations and price targets for Accel Entertainment and Genius Sports, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Accel Entertainment | 0 | 3 | 4 | 0 | 2.57 |
| Genius Sports | 2 | 2 | 14 | 1 | 2.74 |
Accel Entertainment currently has a consensus price target of $14.80, indicating a potential upside of 27.15%. Genius Sports has a consensus price target of $11.44, indicating a potential upside of 54.40%. Given Genius Sports’ stronger consensus rating and higher possible upside, analysts clearly believe Genius Sports is more favorable than Accel Entertainment.
Summary
Genius Sports beats Accel Entertainment on 8 of the 15 factors compared between the two stocks.
About Accel Entertainment
Accel Entertainment, Inc., together with its subsidiaries, operates as a distributed gaming operator in the United States. It is involved in the installation, maintenance, and operation of gaming terminals; redemption devices that disburse winnings and contain automated teller machine (ATM) functionality; and other amusement devices in authorized non-casino locations, such as restaurants, bars, taverns, convenience stores, liquor stores, truck stops, and grocery stores. The company also provides gaming solutions to the location partners. In addition, it operates stand-alone ATMs in gaming and non-gaming locations, as well as amusement devices, including jukeboxes, dartboards, pool tables, and other related entertainment equipment. The company is headquartered in Burr Ridge, Illinois.
About Genius Sports
Genius Sports Limited engages in the development and sale of technology-led products and services to the sports, sports betting, and sports media industries. It offers technology infrastructure for the collection, integration, and distribution of live data of sports leagues; streaming solutions comprising technology, automatic production, and distribution for sports to commercialize video footage of their games; and end-to-end integrity services to sports leagues, such as full-time active monitoring technology, which uses mathematical algorithms to identify and flag suspicious betting activity in global betting markets, as well as a full suite of online and offline educational and consultancy services. The company also provides live sports data collection; pre-game and in-game odds feeds; risk management services, including customer profiling, monitoring of incoming bets, automated acceptance and rejection of bets, and limit setting; live streaming services; creation, delivery, and optimization of digital marketing campaigns, such as data-driven personalized ad creative; and fan engagement widgets for digital publishers that offer live game statistics and betting-related content. The company was founded in 2001 and is headquartered in London, the United Kingdom.
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