Heron Bay Capital Management Sells 11,590 Shares of Alphabet Inc. $GOOG

Heron Bay Capital Management decreased its position in Alphabet Inc. (NASDAQ:GOOG) by 88.0% during the second quarter, HoldingsChannel.com reports. The fund owned 1,585 shares of the information services provider’s stock after selling 11,590 shares during the quarter. Heron Bay Capital Management’s holdings in Alphabet were worth $560,000 at the end of the most recent reporting period.

Other hedge funds and other institutional investors have also recently modified their holdings of the company. Gambit Capital Management LLC grew its holdings in shares of Alphabet by 9.1% in the second quarter. Gambit Capital Management LLC now owns 1,768 shares of the information services provider’s stock valued at $625,000 after purchasing an additional 148 shares in the last quarter. Cahill Financial Advisors Inc. increased its position in Alphabet by 2.5% in the second quarter. Cahill Financial Advisors Inc. now owns 5,103 shares of the information services provider’s stock worth $1,803,000 after purchasing an additional 124 shares during the last quarter. Keebeck Wealth Management raised its stake in Alphabet by 17.8% during the second quarter. Keebeck Wealth Management now owns 20,954 shares of the information services provider’s stock valued at $7,404,000 after purchasing an additional 3,173 shares in the last quarter. Keating Financial Advisory Services Inc. lifted its position in Alphabet by 5.0% during the second quarter. Keating Financial Advisory Services Inc. now owns 15,316 shares of the information services provider’s stock valued at $5,412,000 after purchasing an additional 736 shares during the last quarter. Finally, OneAscent Investment Solutions LLC lifted its position in Alphabet by 10.9% during the second quarter. OneAscent Investment Solutions LLC now owns 1,980 shares of the information services provider’s stock valued at $700,000 after purchasing an additional 195 shares during the last quarter. 27.26% of the stock is currently owned by institutional investors.

Analyst Upgrades and Downgrades

A number of analysts have recently weighed in on the stock. Canaccord Genuity Group set a $450.00 target price on shares of Alphabet in a report on Thursday, July 23rd. Roth Capital upped their target price on Alphabet from $435.00 to $440.00 and gave the company a “buy” rating in a research note on Thursday, July 23rd. Weiss Ratings reiterated a “buy (b)” rating on shares of Alphabet in a report on Friday, July 17th. Raymond James Financial reissued a “strong-buy” rating on shares of Alphabet in a research note on Thursday, July 23rd. Finally, Phillip Securities upgraded Alphabet from a “moderate buy” rating to a “strong-buy” rating in a report on Monday, July 27th. Six equities research analysts have rated the stock with a Strong Buy rating, thirty have given a Buy rating and four have given a Hold rating to the company’s stock. According to data from MarketBeat, the company currently has an average rating of “Buy” and an average target price of $415.55.

Insider Buying and Selling

In other Alphabet news, Director John L. Hennessy sold 1,050 shares of the business’s stock in a transaction that occurred on Monday, June 15th. The stock was sold at an average price of $368.63, for a total transaction of $387,061.50. Following the completion of the sale, the director directly owned 1,481 shares in the company, valued at approximately $545,941.03. The trade was a 41.49% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, CAO Marsida Saraci sold 449 shares of the business’s stock in a transaction dated Wednesday, July 29th. The stock was sold at an average price of $333.20, for a total transaction of $149,606.80. Following the transaction, the chief accounting officer owned 27,386 shares in the company, valued at $9,125,015.20. The trade was a 1.61% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last quarter, insiders sold 451,843 shares of company stock worth $12,343,852. Corporate insiders own 12.99% of the company’s stock.

Key Headlines Impacting Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: AI products are broadening Alphabet’s growth story. Google is expanding AI Mode with flight-price tracking, hotel-booking assistance and loyalty-point comparisons, while Gemini’s new “Personal Intelligence” features are making AI assistance more accessible to mainstream users. A potential Gemini 3.8 Flash release and the hiring of former OpenAI executive Barret Zoph further reinforce Alphabet’s competitive AI position. Google AI Mode article
• Positive Sentiment: Cloud momentum and AI infrastructure remain key bullish catalysts. Analysts point to surging Google Cloud revenue, AI adoption and a reported $514 billion backlog as evidence that Alphabet is gaining ground on Microsoft and Amazon. Wolfe Research named Alphabet a top 2027 pick and set a $460 target, citing accelerating cloud growth. Alphabet’s expanded custom-chip relationship with Marvell could also strengthen its TPU ecosystem and reduce reliance on outside suppliers over time. Google Cloud growth article
• Neutral Sentiment: Technical and valuation commentary is broadly supportive but not a new fundamental catalyst. Analysts continue to view GOOG favorably, and technical analysis identifies support near a key moving-average level. However, the stock remains below its 50-day average, suggesting investors are still weighing growth against execution risks. Alphabet technical analysis
• Negative Sentiment: Regulatory and litigation overhangs persist. Google changed its European spam-policy enforcement to avoid a potential antitrust fine, a concession that may reduce near-term financial risk but could constrain search operations. Alphabet also agreed to a roughly $353 million UK Play Store settlement, while the FTC is reportedly considering a lawsuit over YouTube account suspensions. Multiple law firms separately announced securities-fraud investigations, though these notices do not establish wrongdoing. Google EU spam policy article
• Negative Sentiment: Investors remain alert to the cost of the AI race. Reports that major technology companies have approximately $3 trillion in off-balance-sheet AI commitments, alongside Alphabet’s heavy capital spending and negative free cash flow concerns, could pressure future returns if AI monetization lags investment. Big Tech AI spending article

Alphabet Price Performance

Shares of NASDAQ:GOOG opened at $342.88 on Friday. Alphabet Inc. has a twelve month low of $206.96 and a twelve month high of $404.47. The company has a current ratio of 2.72, a quick ratio of 2.64 and a debt-to-equity ratio of 0.16. The company has a market cap of $4.19 trillion, a PE ratio of 17.22, a price-to-earnings-growth ratio of 0.95 and a beta of 1.23. The company’s 50 day moving average is $347.79 and its 200 day moving average is $339.97.

Alphabet (NASDAQ:GOOG) last released its quarterly earnings data on Thursday, July 23rd. The information services provider reported $9.11 earnings per share for the quarter, topping analysts’ consensus estimates of $2.87 by $6.24. Alphabet had a net margin of 54.77% and a return on equity of 51.32%. The firm had revenue of $119.80 billion for the quarter, compared to analyst estimates of $116.53 billion. During the same quarter in the prior year, the business earned $2.31 earnings per share. The business’s quarterly revenue was up 24.2% compared to the same quarter last year. On average, sell-side analysts forecast that Alphabet Inc. will post 20.51 EPS for the current year.

Alphabet Dividend Announcement

The business also recently disclosed a quarterly dividend, which will be paid on Monday, September 14th. Stockholders of record on Monday, September 7th will be issued a $0.22 dividend. This represents a $0.88 annualized dividend and a dividend yield of 0.3%. The ex-dividend date of this dividend is Friday, September 4th. Alphabet’s payout ratio is 4.42%.

Alphabet Company Profile

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.