Royal Bank of Canada Sells 33,145 Shares of Zebra Technologies Corporation $ZBRA

Royal Bank of Canada lessened its position in Zebra Technologies Corporation (NASDAQ:ZBRA) by 27.6% during the first quarter, according to the company in its most recent 13F filing with the SEC. The fund owned 87,129 shares of the industrial products company’s stock after selling 33,145 shares during the quarter. Royal Bank of Canada owned approximately 0.18% of Zebra Technologies worth $18,218,000 as of its most recent filing with the SEC.

Several other institutional investors have also recently bought and sold shares of ZBRA. UBS Group AG boosted its holdings in Zebra Technologies by 3.5% during the fourth quarter. UBS Group AG now owns 498,207 shares of the industrial products company’s stock worth $120,975,000 after purchasing an additional 17,038 shares during the last quarter. Triodos Investment Management BV increased its stake in Zebra Technologies by 25.6% in the 4th quarter. Triodos Investment Management BV now owns 54,000 shares of the industrial products company’s stock valued at $13,324,000 after buying an additional 11,000 shares during the last quarter. Willis Investment Counsel lifted its position in Zebra Technologies by 201.6% during the 4th quarter. Willis Investment Counsel now owns 9,453 shares of the industrial products company’s stock worth $2,295,000 after buying an additional 6,319 shares in the last quarter. AIGH Capital Management LLC bought a new stake in Zebra Technologies during the 1st quarter worth about $20,908,000. Finally, Vanguard Group Inc. boosted its stake in shares of Zebra Technologies by 2.0% during the 4th quarter. Vanguard Group Inc. now owns 6,645,605 shares of the industrial products company’s stock worth $1,613,686,000 after buying an additional 132,151 shares during the last quarter. Institutional investors own 91.03% of the company’s stock.

Insider Activity at Zebra Technologies

In related news, insider Loizides Melissa Luff sold 500 shares of the business’s stock in a transaction that occurred on Tuesday, May 26th. The stock was sold at an average price of $253.95, for a total transaction of $126,975.00. Following the transaction, the insider directly owned 3,702 shares of the company’s stock, valued at approximately $940,122.90. The trade was a 11.90% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director Janice M. Roberts sold 3,000 shares of the business’s stock in a transaction that occurred on Thursday, May 14th. The stock was sold at an average price of $249.54, for a total value of $748,620.00. Following the transaction, the director directly owned 6,183 shares in the company, valued at $1,542,905.82. The trade was a 32.67% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. 0.91% of the stock is owned by corporate insiders.

Analyst Upgrades and Downgrades

Several equities analysts have recently weighed in on ZBRA shares. Northcoast Research decreased their price objective on Zebra Technologies from $364.00 to $344.00 and set a “buy” rating for the company in a report on Monday, April 27th. Wolfe Research reiterated an “outperform” rating and set a $317.00 target price on shares of Zebra Technologies in a report on Thursday, July 9th. TD Cowen increased their price target on Zebra Technologies from $400.00 to $450.00 and gave the company a “buy” rating in a research report on Wednesday. Wall Street Zen upgraded Zebra Technologies from a “hold” rating to a “buy” rating in a research note on Sunday, June 28th. Finally, Needham & Company LLC boosted their price target on Zebra Technologies from $345.00 to $410.00 and gave the stock a “buy” rating in a research report on Wednesday. Nine analysts have rated the stock with a Buy rating and four have issued a Hold rating to the company. Based on data from MarketBeat.com, the stock has an average rating of “Moderate Buy” and an average price target of $381.00.

Key Stories Impacting Zebra Technologies

Here are the key news stories impacting Zebra Technologies this week:

• Positive Sentiment: Zebra reported second-quarter adjusted EPS of $6.35, well above the $4.36 analyst consensus, while revenue reached $1.56 billion versus expectations of $1.50 billion. Revenue increased 20.4% year over year, indicating broad operating momentum. Zebra reports strong Q2 CY2026
• Positive Sentiment: Management raised its full-year 2026 outlook to adjusted EPS of $20.75-$21.25 and provided third-quarter guidance of $4.70-$4.90, reinforcing expectations for continued earnings growth. Zebra Technologies raises full-year forecast
• Positive Sentiment: Improving memory-component availability and AI-related demand were identified as important drivers of the quarter’s performance, potentially supporting shipment growth and easing supply constraints. ZBRA Q2 deep dive
• Positive Sentiment: Analysts raised their targets after the report: TD Cowen moved to $450 with a Buy rating, BNP Paribas Exane to $455 while reaffirming Outperform, and Needham to $410 with a Buy rating. Analyst price-target updates
• Negative Sentiment: After a substantial post-earnings rally, the latest decrease may reflect profit-taking and valuation concerns, with ZBRA trading near its 12-month high and at roughly 33 times earnings.

Zebra Technologies Stock Down 1.3%

Zebra Technologies stock opened at $364.24 on Friday. The firm has a market capitalization of $17.35 billion, a PE ratio of 33.32 and a beta of 1.59. The company’s 50-day moving average is $262.26 and its 200-day moving average is $242.43. Zebra Technologies Corporation has a fifty-two week low of $199.05 and a fifty-two week high of $376.70. The company has a debt-to-equity ratio of 0.14, a current ratio of 0.52 and a quick ratio of 0.57.

Zebra Technologies (NASDAQ:ZBRA) last issued its earnings results on Tuesday, August 4th. The industrial products company reported $6.35 earnings per share (EPS) for the quarter, beating the consensus estimate of $4.36 by $1.99. Zebra Technologies had a net margin of 9.22% and a return on equity of 22.29%. The business had revenue of $1.56 billion during the quarter, compared to the consensus estimate of $1.50 billion. During the same period last year, the business posted $3.61 EPS. Zebra Technologies’s revenue was up 20.4% on a year-over-year basis. Zebra Technologies has set its Q3 2026 guidance at 4.700-4.900 EPS and its FY 2026 guidance at 20.750-21.250 EPS. Sell-side analysts anticipate that Zebra Technologies Corporation will post 15.2 earnings per share for the current year.

Zebra Technologies Profile

Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company’s product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.