Reviewing Blue (OTCMKTS:BLHI) & Wolverine World Wide (NYSE:WWW)

Wolverine World Wide (NYSE:WWW) and Blue (OTCMKTS:BLHI) are both consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their analyst recommendations, earnings, valuation, dividends, risk, profitability and institutional ownership.

Profitability

This table compares Wolverine World Wide and Blue’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Wolverine World Wide	5.41%	29.37%	6.86%
Blue	N/A	N/A	N/A

Analyst Recommendations

This is a summary of recent recommendations and price targets for Wolverine World Wide and Blue, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Wolverine World Wide	0	5	5	1	2.64
Blue	0	0	0	0	0.00

Wolverine World Wide presently has a consensus price target of $21.75, indicating a potential upside of 12.28%. Given Wolverine World Wide’s stronger consensus rating and higher possible upside, equities analysts plainly believe Wolverine World Wide is more favorable than Blue.

Earnings & Valuation

This table compares Wolverine World Wide and Blue”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Wolverine World Wide	$1.92 billion	0.83	$95.80 million	$1.24	15.62
Blue	N/A	N/A	N/A	N/A	N/A

Wolverine World Wide has higher revenue and earnings than Blue.

Institutional and Insider Ownership

90.2% of Wolverine World Wide shares are owned by institutional investors. 1.5% of Wolverine World Wide shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Summary

Wolverine World Wide beats Blue on 10 of the 10 factors compared between the two stocks.

About Wolverine World Wide

Wolverine World Wide, Inc. designs, manufactures, sources, markets, licenses, and distributes footwear, apparel, and accessories in the United States, Europe, the Middle East, Africa, the Asia Pacific, Canada and Latin America. It operates through Active Group and Work Group segments. The company offers casual footwear and apparel; performance outdoor and athletic footwear and apparel; kids' footwear; industrial work boots and apparel; and uniform shoes and boots. The company sources and markets a range of footwear and apparel styles, including shoes, boots and sandals under the Bates, Cat, Chaco, Harley-Davidson, Hush Puppies, Hytest, Merrell, Saucony, Sperry, Keds, Sweaty Betty, and Wolverine brands; and licenses under the Stride Rite brand. It also markets Merrell and Wolverine branded apparel and accessories, as well as licenses its brands for use on non-footwear products, including the Hush Puppies apparel, eyewear, watches, socks, handbags, and plush toys; and Wolverine branded eyewear and gloves. In addition, the company markets pigskin leather under the Wolverine Leather division; sourcing division provides consulting services related to product development, production control, quality assurance, materials procurement, compliance, and other service; and multi-brand direct-to-consumer division includes retail stores that sell footwear and apparel of its brand portfolio. Further, it sells its products to department stores, national chains, catalog and specialty retailers, independent retailers, uniform outlets, and mass merchant and government customers through retail stores, third-party licensees and distributors, and joint ventures; and operates brick and mortar retails stores, and e-commerce sites. Additionally, the company operates through a network of retail stores and e-commerce sites. Wolverine World Wide, Inc. was founded in 1883 and is headquartered in Rockford, Michigan.

About Blue

Blue Holdings Inc., directly and through its wholly owned subsidiary Antik Denim, LLC, designs, develops, manufactures, markets, distributes, and sells high-end fashion jeans, apparel, and accessories under the principal brand names Antik Denim, Taverniti So Jeans, Yanuk, and Faith Connexion. Its products include jeans, jackets, belts, purses, and T-shirts. The company sells premium denim products and accessories in high-end department stores and fashion boutiques that cater to fashion conscious consumers. Its products are sold in the United States, Canada, Japan, and the European Union directly to department stores and boutiques, and through distribution arrangements in a various countries. Blue Holdings Inc. was formerly known as Marine Jet Technology Corp. and changed its name to Blue Holdings Inc. in June 2005. The company was incorporated in 2000 and is headquartered in Commerce, California with showrooms in Los Angeles and New York.