Gen Digital (NASDAQ:GEN) & Skillful Craftsman Education Technology (NASDAQ:EDTK) Head to Head Survey

Gen Digital (NASDAQ:GEN) and Skillful Craftsman Education Technology (NASDAQ:EDTK) are both business services companies, but which is the better business? We will contrast the two businesses based on the strength of their dividends, analyst recommendations, earnings, institutional ownership, risk, profitability and valuation.

Institutional & Insider Ownership

81.4% of Gen Digital shares are owned by institutional investors. Comparatively, 2.5% of Skillful Craftsman Education Technology shares are owned by institutional investors. 9.3% of Gen Digital shares are owned by company insiders. Comparatively, 32.0% of Skillful Craftsman Education Technology shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Analyst Ratings

This is a breakdown of current recommendations and price targets for Gen Digital and Skillful Craftsman Education Technology, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Gen Digital	0	7	1	1	2.33
Skillful Craftsman Education Technology	1	0	0	0	1.00

Gen Digital currently has a consensus target price of $29.33, indicating a potential upside of 17.01%. Given Gen Digital’s stronger consensus rating and higher possible upside, equities research analysts clearly believe Gen Digital is more favorable than Skillful Craftsman Education Technology.

Profitability

This table compares Gen Digital and Skillful Craftsman Education Technology’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Gen Digital	19.46%	55.47%	8.49%
Skillful Craftsman Education Technology	N/A	N/A	N/A

Valuation and Earnings

This table compares Gen Digital and Skillful Craftsman Education Technology”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Gen Digital	$5.00 billion	3.02	$973.00 million	$1.58	15.87
Skillful Craftsman Education Technology	$890,000.00	16.97	-$7.58 million	N/A	N/A

Gen Digital has higher revenue and earnings than Skillful Craftsman Education Technology.

Volatility & Risk

Gen Digital has a beta of 1.21, indicating that its stock price is 21% more volatile than the S&P 500. Comparatively, Skillful Craftsman Education Technology has a beta of -0.47, indicating that its stock price is 147% less volatile than the S&P 500.

Summary

Gen Digital beats Skillful Craftsman Education Technology on 11 of the 13 factors compared between the two stocks.

About Gen Digital

Gen Digital Inc. engages in the provision of cyber safety solutions for consumers in the United States, Canada, Latin America, Europe, the Middle East, Africa, the Asia Pacific, and Japan. The company offers security and performance products under Norton, Avast, Avira, AVG, and CCleaner brands that provide real-time protection and maintenance for PCs, Macs, and mobile devices against malware, viruses, adware, and other online threats. It also provides identity protection solutions, including LifeLock Identity Theft Protection, Avast and AVG Secure Identity, Norton Identity Theft Protection, and Dark Web Monitoring for monitoring of credit reports, financial accounts, the dark web, and social media accounts to help safeguard customers’ personal information. In addition, the company offers Virtual Private Network (VPN) solutions under Norton, Avast and AVG brands to enhance security and online privacy that allows customers to securely transmit and access private information, such as passwords, bank details, and credit card numbers, when using public Wi-Fi on PCs, Macs, and mobile iOS and Android devices; AntiTrack and Secure Browser products which helps to keep personal information and browsing activity anonymous while browsing online; and Privacy Monitor Assistant and BreachGuard products for removing customers’ data from public data broker sites; and ReputationDefender, a white glove service that helps customers manage all aspects of their personal branding online, including search results, social media sites, and overall web presence. It markets and sells its products and related services through retailers, telecom service providers, hardware original equipment manufacturers, and employee benefit providers, as well as e-commerce platform. The company was formerly known as NortonLifeLock Inc. and changed its name to Gen Digital Inc. in November 2022. Gen Digital Inc. was founded in 1982 and is headquartered in Tempe, Arizona.

About Skillful Craftsman Education Technology

Skillful Craftsman Education Technology Limited provides vocational online education and technology services to college students and graduates in the People's Republic of China. The company's education services cover a range of subjects, including vocational, continuing, basic, and higher education. It operates three education platforms, including the Lifelong Education Public Service Platform that offers approximately 200 courses; Vocational Training platform, which provides 642 courses covering mechanics, electronics, auto repair, and construction subjects; and Virtual Simulation Experimental Training platform that offers 12 experimental programs. The company also offers technology services, including software development and maintenance, hardware installation, and testing and related consulting and training services; and cloud services for private companies, academic institutions, and government agencies. In addition, it provides financial education services through financial investment educational platform, which offers global securities market, basic securities knowledge, fundamental analysis, and technical analysis courses; and flexible employment service by providing recruitment outsourcing services for employer's permanent staff hires. Skillful Craftsman Education Technology Limited was founded in 2013 and is headquartered in Wuxi, the People's Republic of China.