Recent Analysts’ Ratings Updates for Urban Outfitters (URBN)

A number of research firms have changed their ratings and price targets for Urban Outfitters (NASDAQ: URBN):

• 7/20/2026 – Urban Outfitters was upgraded by The Goldman Sachs Group, Inc. from “neutral” to “buy”. They now have a $93.00 price target on the stock, up from $76.00.
• 7/7/2026 – Urban Outfitters was upgraded by Zacks Research from “hold” to “strong-buy”.
• 7/6/2026 – Urban Outfitters had its “overweight” rating reaffirmed by Morgan Stanley. They now have a $89.00 price target on the stock.
• 7/4/2026 – Urban Outfitters was upgraded by Wall Street Zen from “hold” to “buy”.
• 6/26/2026 – Urban Outfitters was upgraded by Weiss Ratings from “buy (b-)” to “buy (b)”.
• 6/20/2026 – Urban Outfitters was downgraded by Wall Street Zen from “buy” to “hold”.
• 6/6/2026 – Urban Outfitters was upgraded by Wall Street Zen from “hold” to “buy”.
• 5/22/2026 – Urban Outfitters had its price target lowered by Barclays PLC from $102.00 to $100.00. They now have an “overweight” rating on the stock.

Insider Activity at Urban Outfitters

In other Urban Outfitters news, insider Azeez Hayne sold 8,733 shares of the company’s stock in a transaction on Friday, May 22nd. The stock was sold at an average price of $73.18, for a total value of $639,080.94. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, CFO Melanie Marein-Efron sold 5,036 shares of the firm’s stock in a transaction on Friday, May 22nd. The stock was sold at an average price of $73.42, for a total value of $369,743.12. Following the completion of the sale, the chief financial officer directly owned 17,023 shares of the company’s stock, valued at $1,249,828.66. This trade represents a 22.83% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. 32.10% of the stock is currently owned by company insiders.

Urban Outfitters, Inc is a global lifestyle retailer headquartered in Philadelphia, Pennsylvania. Established in 1970 by Richard Hayne, Scott Belair and Judy Wicks, the company began as a single store catering to college students in the city’s historic Old City neighborhood. Over the decades, Urban Outfitters has expanded its reach and diversified its portfolio to include multiple retail concepts addressing distinct customer segments.

The company operates through several well-known brands, each offering a curated selection of apparel, footwear, accessories and home goods.