Pinterest (NYSE:PINS) Sets New 12-Month Low – Time to Sell?

Pinterest, Inc. (NYSE:PINS) hit a new 52-week low during mid-day trading on Tuesday . The company traded as low as $23.66 and last traded at $23.8090, with a volume of 9143055 shares traded. The stock had previously closed at $25.90.

Trending Headlines about Pinterest

Here are the key news stories impacting Pinterest this week:

• Positive Sentiment: Analysts and commentators argue layoffs and a renewed focus on efficiency should materially improve margins and cash flow in 2026, supporting a rebound in EPS and valuation. Pinterest stock: why layoffs could drive it much higher in 2026
• Positive Sentiment: Investor write-ups calling 2026 the “year of efficiency” say management’s cost cuts and restructuring justify buying the dip; some authors are adding to positions expecting margin expansion. Pinterest: The ‘Year Of Efficiency’ Has Arrived, And I’m Loading Up
• Positive Sentiment: Stocks analysts highlight the tvScientific acquisition and a pivot to closed?loop CTV attribution as strategic catalysts that could unlock structural margin upside; some valuations show significant upside at current multiples. Pinterest: Buying The Attribution Singularity At Value Prices
• Positive Sentiment: Goldman-backed commentary and bullish spotlights point to Q4 stability and an upside path to analysts’ price targets, reinforcing the buy case for investors focused on recovery. Stability in Q4 Generates Positive Views on Pinterest (PINS)
• Neutral Sentiment: Several op-eds frame the multi?year share slide as a “rare opportunity” for value investors but note execution risk — useful for long-term buyers but dependent on successful integration and ad-recovery. Is Pinterest (PINS) Offering A Rare Opportunity After A Sharp Multi?Year Share Price Slide
• Neutral Sentiment: Benzinga and other pieces flag that Pinterest remains a growth name despite the restructuring; the story is mixed — growth potential versus near-term disruption from cuts and AI transition. Pinterest Tops Growth Despite Announcing Restructuring And Job Cuts
• Neutral Sentiment: Commentary asking whether the stock is “too cheap to ignore” highlights value metrics (low forward P/E, attractive PEG) but cautions that ongoing share weakness and execution risk remain. Pinterest Stock Keeps Falling. Is It Too Cheap to Ignore?
• Negative Sentiment: Shares plunged after Pinterest disclosed a ~15% workforce reduction; the immediate market reaction was a steep drop as investors worried about demand, execution and near?term disruption. Pinterest (PINS) Sheds 9.6% on Workforce Layoff
• Negative Sentiment: Market commentary (Zacks) notes Pinterest underperformed the broader market during the latest session, attributing the larger drop to investor concern over cuts and uncertainty. Why Pinterest (PINS) Dipped More Than Broader Market Today
• Negative Sentiment: A Pomerantz LLP investor investigation was announced, creating a potential legal overhang and additional risk for the stock until resolved. INVESTOR ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Pinterest, Inc. – PINS

Analysts Set New Price Targets

Several analysts recently issued reports on PINS shares. Cantor Fitzgerald cut their price target on shares of Pinterest from $40.00 to $34.00 and set an “overweight” rating on the stock in a report on Wednesday, November 5th. Wolfe Research set a $33.00 price target on shares of Pinterest and gave the stock an “outperform” rating in a research report on Monday, January 5th. Piper Sandler reiterated a “neutral” rating and issued a $33.00 price target (down from $35.00) on shares of Pinterest in a research note on Wednesday, November 5th. Benchmark reduced their price objective on Pinterest from $48.00 to $39.00 and set a “buy” rating on the stock in a research note on Wednesday, November 5th. Finally, Wedbush downgraded shares of Pinterest from an “outperform” rating to a “neutral” rating and decreased their price objective for the stock from $34.00 to $30.00 in a report on Monday, December 8th. One investment analyst has rated the stock with a Strong Buy rating, twenty have assigned a Buy rating, eight have given a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat, the company currently has an average rating of “Moderate Buy” and an average price target of $38.64.

Pinterest Trading Down 1.2%

The company has a market cap of $15.06 billion, a price-to-earnings ratio of 39.58, a P/E/G ratio of 1.07 and a beta of 0.91. The business has a 50-day moving average price of $26.09 and a 200 day moving average price of $31.32.

Pinterest (NYSE:PINS) last announced its earnings results on Tuesday, November 4th. The company reported $0.38 earnings per share (EPS) for the quarter, missing the consensus estimate of $0.42 by ($0.04). Pinterest had a net margin of 48.99% and a return on equity of 8.20%. The firm had revenue of $1.05 billion for the quarter, compared to analyst estimates of $1.05 billion. During the same period last year, the firm earned $0.40 earnings per share. Pinterest’s revenue for the quarter was up 16.8% compared to the same quarter last year. On average, analysts anticipate that Pinterest, Inc. will post 0.6 earnings per share for the current year.

Insider Transactions at Pinterest

In other news, insider Wanjiku Juanita Walcott sold 74,047 shares of the firm’s stock in a transaction on Tuesday, November 11th. The shares were sold at an average price of $26.89, for a total transaction of $1,991,123.83. Following the transaction, the insider owned 301,214 shares in the company, valued at approximately $8,099,644.46. This trade represents a 19.73% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. Also, insider Malik Ducard sold 2,293 shares of the stock in a transaction on Friday, January 2nd. The stock was sold at an average price of $26.18, for a total transaction of $60,030.74. Following the transaction, the insider directly owned 697,480 shares in the company, valued at $18,260,026.40. The trade was a 0.33% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold 105,161 shares of company stock valued at $2,796,466 in the last three months. Corporate insiders own 7.06% of the company’s stock.

Institutional Inflows and Outflows

Several hedge funds and other institutional investors have recently bought and sold shares of the company. Anchyra Partners LLC acquired a new position in shares of Pinterest in the 4th quarter valued at $209,000. D.A. Davidson & CO. lifted its stake in Pinterest by 7.9% during the fourth quarter. D.A. Davidson & CO. now owns 34,091 shares of the company’s stock worth $883,000 after purchasing an additional 2,500 shares during the period. Camelot Portfolios LLC boosted its holdings in Pinterest by 51.8% during the fourth quarter. Camelot Portfolios LLC now owns 32,841 shares of the company’s stock valued at $850,000 after purchasing an additional 11,200 shares in the last quarter. State of Michigan Retirement System bought a new stake in shares of Pinterest in the 4th quarter valued at approximately $3,645,000. Finally, Simon Quick Advisors LLC boosted its stake in Pinterest by 5.5% in the 4th quarter. Simon Quick Advisors LLC now owns 10,237 shares of the company’s stock valued at $265,000 after buying an additional 535 shares in the last quarter. 88.81% of the stock is owned by institutional investors.

About Pinterest

Pinterest, Inc operates a visual discovery platform that helps users find inspiration and ideas for projects ranging from home design and fashion to cooking and travel. Users create and curate “Pins” — images or videos linked to content — organized on thematic boards. The service is available through its website and mobile applications and emphasizes personalized recommendations and visual search to surface relevant content based on user interests.

The company’s primary revenue model is advertising, offering promoted content formats that integrate into user feeds and search results.