Sonalee Elizabeth Parekh Sells 24,888 Shares of Asana (NYSE:ASAN) Stock

Asana, Inc. (NYSE:ASAN) CFO Sonalee Elizabeth Parekh sold 24,888 shares of the stock in a transaction dated Tuesday, December 23rd. The shares were sold at an average price of $13.54, for a total value of $336,983.52. Following the completion of the transaction, the chief financial officer directly owned 968,149 shares of the company’s stock, valued at $13,108,737.46. This represents a 2.51% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is available through the SEC website.

Sonalee Elizabeth Parekh also recently made the following trade(s):

• On Monday, December 22nd, Sonalee Elizabeth Parekh sold 83,656 shares of Asana stock. The shares were sold at an average price of $14.31, for a total value of $1,197,117.36.

Asana Stock Performance

Asana stock opened at $13.62 on Thursday. Asana, Inc. has a 52 week low of $11.58 and a 52 week high of $24.50. The company has a current ratio of 1.40, a quick ratio of 1.40 and a debt-to-equity ratio of 0.19. The stock has a market cap of $3.23 billion, a P/E ratio of -14.64 and a beta of 0.93. The stock has a 50 day moving average of $13.63 and a 200-day moving average of $13.89.

Asana (NYSE:ASAN) last posted its quarterly earnings results on Tuesday, December 2nd. The company reported $0.07 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.06 by $0.01. Asana had a negative net margin of 28.33% and a negative return on equity of 79.80%. The firm had revenue of $201.03 million for the quarter, compared to analysts’ expectations of $198.78 million. During the same period in the prior year, the company posted ($0.02) earnings per share. The firm’s quarterly revenue was up 9.3% on a year-over-year basis. Asana has set its FY 2026 guidance at 0.250-0.260 EPS and its Q4 2026 guidance at 0.070-0.070 EPS. On average, analysts expect that Asana, Inc. will post -1.09 EPS for the current fiscal year.

Key Headlines Impacting Asana

Here are the key news stories impacting Asana this week:

• Positive Sentiment: Q4 results & guidance: Asana beat December-quarter revenue and EPS estimates and issued FY/Q4 guidance that points toward continued margin progress — supportive for the company’s path to profitability and a near-term constructive data point for the stock. MarketBeat ASAN page
• Positive Sentiment: Short interest dropped materially in December — short interest fell ~18.3% to ~13.96M shares (?15.2% of float) with a days-to-cover of ~2.6 — reducing a portion of bearish positioning and the potential for short-driven volatility. (Data reported 12/15)
• Neutral Sentiment: Institutional buying: Several funds materially increased stakes in 2025 (Arrowstreet, Acadian, Marshall Wace, Woodline, Nuveen). This signals long-term investor interest but does not immediately counteract short-term insider selling. MarketBeat ASAN page
• Negative Sentiment: Significant insider selling — CFO: Sonalee Parekh sold 108,544 shares across recent trades (83,656 on Dec. 22 at $14.31; 24,888 on Dec. 23 at $13.54), reducing her stake and raising investor concern about near-term insiders’ views. SEC Form 4 (Parekh)
• Negative Sentiment: Significant insider selling — COO: Anne Raimondi sold ~160,456 shares in multiple transactions (~Dec. 18–22 at ~$14.3–$14.5), a material liquidation that increases selling pressure and feeds negative headlines. SEC Form 4 (Raimondi)
• Negative Sentiment: Media coverage highlighting the selling and price weakness — several outlets flagged the insider sales and described the stock as “nosediving,” which can amplify short-term investor fear and drive further outflows. MSN: Why ASAN Stock Is Nosediving

Analyst Ratings Changes

ASAN has been the topic of several research reports. DA Davidson cut their price objective on Asana from $17.00 to $15.00 and set a “neutral” rating on the stock in a research note on Wednesday, December 3rd. Royal Bank Of Canada upped their price target on Asana from $12.00 to $14.00 and gave the company an “underperform” rating in a research report on Wednesday, December 3rd. Citigroup decreased their price objective on shares of Asana from $17.00 to $16.00 and set a “neutral” rating for the company in a report on Wednesday, December 3rd. KeyCorp upgraded shares of Asana from a “sector weight” rating to an “overweight” rating and set a $18.00 target price for the company in a research note on Monday, December 15th. Finally, Piper Sandler restated an “overweight” rating and issued a $19.00 price target on shares of Asana in a research report on Thursday, September 4th. One analyst has rated the stock with a Strong Buy rating, four have given a Buy rating, seven have given a Hold rating and five have given a Sell rating to the stock. According to data from MarketBeat, the company currently has an average rating of “Hold” and a consensus target price of $16.32.

Institutional Investors Weigh In On Asana

A number of hedge funds have recently added to or reduced their stakes in the stock. 180 Wealth Advisors LLC grew its position in shares of Asana by 7.2% during the second quarter. 180 Wealth Advisors LLC now owns 10,769 shares of the company’s stock worth $145,000 after acquiring an additional 722 shares during the last quarter. Vident Advisory LLC grew its position in Asana by 4.3% in the 3rd quarter. Vident Advisory LLC now owns 22,527 shares of the company’s stock worth $301,000 after purchasing an additional 930 shares during the last quarter. Blue Trust Inc. grew its position in Asana by 3.6% in the 3rd quarter. Blue Trust Inc. now owns 27,606 shares of the company’s stock worth $369,000 after purchasing an additional 968 shares during the last quarter. Ameritas Investment Partners Inc. increased its stake in shares of Asana by 13.2% in the second quarter. Ameritas Investment Partners Inc. now owns 9,533 shares of the company’s stock valued at $129,000 after purchasing an additional 1,115 shares during the period. Finally, Handelsbanken Fonder AB raised its holdings in shares of Asana by 6.6% during the second quarter. Handelsbanken Fonder AB now owns 19,400 shares of the company’s stock valued at $262,000 after buying an additional 1,200 shares during the last quarter. 26.21% of the stock is currently owned by institutional investors.

About Asana

Asana, Inc (NYSE: ASAN) is a leading provider of work management and collaboration software designed to help teams organize, track and manage their work. Founded in 2008 by Dustin Moskovitz and Justin Rosenstein, Asana’s platform enables users to create projects, assign tasks, set deadlines and visualize progress across diverse workflows. The company’s cloud-based solution includes customizable project templates, timeline views, boards and automated rules that streamline routine processes and reduce manual effort.

Built for both small teams and large enterprises, Asana supports integrations with a wide array of third-party applications, including communication tools, file-sharing services and DevOps platforms.