Baidu (NASDAQ:BIDU – Get Free Report) and Yatra Online (NASDAQ:YTRA – Get Free Report) are both computer and technology companies, but which is the better investment? We will compare the two companies based on the strength of their valuation, institutional ownership, profitability, earnings, dividends, risk and analyst recommendations.
Profitability
This table compares Baidu and Yatra Online’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Baidu | 4.21% | 5.63% | 3.50% |
| Yatra Online | -0.17% | -0.22% | -0.13% |
Analyst Recommendations
This is a breakdown of recent recommendations and price targets for Baidu and Yatra Online, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Baidu | 2 | 4 | 16 | 1 | 2.70 |
| Yatra Online | 1 | 1 | 1 | 0 | 2.00 |
Institutional & Insider Ownership
51.0% of Yatra Online shares are held by institutional investors. 16.7% of Baidu shares are held by insiders. Comparatively, 4.4% of Yatra Online shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
Earnings & Valuation
This table compares Baidu and Yatra Online”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Baidu | $18.46 billion | 2.52 | $799.00 million | $1.59 | 85.94 |
| Yatra Online | $93.14 million | 0.70 | -$1.25 million | ($0.02) | -52.55 |
Baidu has higher revenue and earnings than Yatra Online. Yatra Online is trading at a lower price-to-earnings ratio than Baidu, indicating that it is currently the more affordable of the two stocks.
Volatility & Risk
Baidu has a beta of 0.53, indicating that its share price is 47% less volatile than the S&P 500. Comparatively, Yatra Online has a beta of 0.74, indicating that its share price is 26% less volatile than the S&P 500.
Summary
Baidu beats Yatra Online on 12 of the 15 factors compared between the two stocks.
About Baidu
Baidu, Inc. engages in the provision of internet search services in China. It operates through two segments: Baidu Core and iQIYI. The company offers Baidu App to access search, feed, and other services using mobile devices; Baidu Search to access its search and other services; Baidu Feed that provides users with personalized timeline based on their demographics and interests; Baidu Health that helps users to find the doctor and hospital for healthcare needs; and Haokan, a short video app. It also provides Baidu Knows, an online community where users can ask questions to other users; Baidu Wiki; Baidu Experience; Baidu Post; ERNIE Bot, conversational AI bot; Baidu Wenku; Baidu Maps, a voice-enabled mobile app that provides travel-related services; Baidu Drive; Baijiahao; and DuerOS, a smart assistant platform. In addition, it offers online marketing services, which include pay for performance, an auction-based services that allow customers to bid for priority placement of paid sponsored links and reach users who search for information related to their products or services; other marketing services that include display-based marketing services and other online marketing services based on performance criteria other than cost per click; mobile ecosystem, a portfolio of apps, including Baidu App, Haokan, and Baidu Post; various cloud services and solutions, such as platform as a service, software as a service, and infrastructure as a service; self-driving services, including maps, automated valet parking, navigation pilot, electric vehicles, and robotaxi fleets, as well as Xiaodu smart devices. Further, the company provides iQIYI, an online entertainment service, including original and licensed content; other video content and membership; and online advertising services. It has strategic partnership with Zhejiang Geely Holding Group. The company was formerly known as Baidu.com, Inc. Baidu, Inc. was incorporated in 2000 and is headquartered in Beijing, China.
About Yatra Online
Yatra Online, Inc. operates as an online travel company in India and internationally. It operates in Air Ticketing, and Hotels and Packages, and Other Services segments. The company provides travel-related services, including domestic and international air ticketing, hotel bookings, homestays, holiday packages, bus ticketing, rail ticketing, cab bookings, and ancillary services for leisure and business travelers. It also offers various services, including exploring and searching comprises web and mobile platforms that enable customers to explore and search flights, hotels, holiday packages, buses, trains, and activities through its website, www.yatra.com. In addition, the company provides its services through mobile applications that comprise Yatra, a mobile interface; Yatra Web Check-In, an application for flight check-in process for travelers; and Yatra Corporate, a self-booking application for business customers. Further, it offers tours, sightseeing, shows, and event services; rail and cab services, and other ancillary travel services; and sells travel vouchers and coupons. The company was incorporated in 2005 and is based in Gurugram, India.
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