ADIDAS AG/S (ADDYY) Earning Somewhat Favorable Press Coverage, Analysis Finds

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Press coverage about ADIDAS AG/S (OTCMKTS:ADDYY) has been trending somewhat positive on Saturday, InfoTrie Sentiment reports. The research group rates the sentiment of media coverage by reviewing more than six thousand news and blog sources in real time. The firm ranks coverage of public companies on a scale of negative five to positive five, with scores nearest to five being the most favorable. ADIDAS AG/S earned a coverage optimism score of 1.00 on their scale. InfoTrie also gave media stories about the company an news buzz score of 10 out of 10, meaning that recent media coverage is extremely likely to have an effect on the stock’s share price in the next several days.

Here are some of the news stories that may have effected ADIDAS AG/S’s score:

ADDYY has been the subject of several recent analyst reports. Morgan Stanley cut shares of ADIDAS AG/S from an “equal weight” rating to an “underweight” rating in a research report on Thursday, January 24th. ValuEngine upgraded shares of ADIDAS AG/S from a “hold” rating to a “buy” rating in a research report on Tuesday, December 25th. Wells Fargo & Co upgraded shares of ADIDAS AG/S from a “market perform” rating to an “outperform” rating in a research report on Monday, February 25th. Zacks Investment Research cut shares of ADIDAS AG/S from a “hold” rating to a “sell” rating in a research report on Wednesday, February 27th. Finally, UBS Group reiterated a “neutral” rating on shares of ADIDAS AG/S in a research report on Friday, February 1st. Two investment analysts have rated the stock with a sell rating, four have given a hold rating and three have assigned a buy rating to the company. The company currently has an average rating of “Hold” and a consensus price target of $131.00.

Shares of ADDYY opened at $120.41 on Friday. ADIDAS AG/S has a 1-year low of $101.48 and a 1-year high of $133.01. The stock has a market cap of $49.09 billion, a price-to-earnings ratio of 30.41, a P/E/G ratio of 1.49 and a beta of 0.91. The company has a quick ratio of 1.01, a current ratio of 1.51 and a debt-to-equity ratio of 0.25.

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ADIDAS AG/S Company Profile

adidas AG, together with its subsidiaries, designs, develops, produces, and markets athletic and sports lifestyle products worldwide. It offers footwear; apparel; and hardware, such as bags and balls under the adidas, Reebok, and adidas Golf brands. The company is also involved in Y-3 label business activities; and the operation of Runtastic, a digital health and fitness space.

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